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Buoyed by growth, Colors Marathi to refresh entire programming in July
Buoyed by growth, Colors Marathi to refresh entire programming in July
NoBroker.com launches campaign to highlight irrationality of paying brokerage
NoBroker.com launches campaign to highlight irrationality of paying brokerage
GEC Watch: Dangal maintains lead in U+R and Rural, Zee climbs to second spot in Urban market
GEC Watch: Dangal maintains lead in U+R and Rural, Zee climbs to second spot in Urban market
#AspireToMore says Panasonic India in new campaign to promote premium home appliances
#AspireToMore says Panasonic India in new campaign to promote premium home appliances
Flush with Tencent money, Gaana eyes a 200-million user base
Flush with Tencent money, Gaana eyes a 200-million user base
In Digital
In-depth: What is driving FMCG brands to Hindi news channels?
In-depth: What is driving FMCG brands to Hindi news channels?
No impact on viewership or ad revenue due to TRAI’s NTO, says Zee’s Siju Prabhakaran
No impact on viewership or ad revenue due to TRAI’s NTO, says Zee’s Siju Prabhakaran
TRAI forces BARC to make data public, but how do the numbers look like?
TRAI forces BARC to make data public, but how do the numbers look like?
Rishtey rebranding helps Viacom18 to explore new revenue streams and monetisation opportunities
Rishtey rebranding helps Viacom18 to explore new revenue streams and monetisation opportunities
News genre ad rates grossly under-priced despite high reach, correction may happen soon: Avinash Pandey of ABP News Network
News genre ad rates grossly under-priced despite high reach, correction may happen soon: Avinash Pandey of ABP News Network
Breaking viewership records, news proves its mettle but will it get better ad rates?
Breaking viewership records, news proves its mettle but will it get better ad rates?
Star India throws more weight around IPL 2019
Star India throws more weight around IPL 2019
Will Colors branding help Rishtey forge a better relationship with viewers and advertisers
Will Colors branding help Rishtey forge a better relationship with viewers and advertisers
Why FTAs are turning into pay channels in new tariff regime
Why FTAs are turning into pay channels in new tariff regime
Will FTA channels be advertisers’ best till TRAI's new tariff regime settles down?
Will FTA channels be advertisers’ best till TRAI's new tariff regime settles down?
Aaj Tak HD opens as the No. 1 HD news channel of the country
Aaj Tak HD opens as the No. 1 HD news channel of the country
Differentiation will be our biggest advantage in the new tariff regime, says Viacom18's Ferzad Palia
Differentiation will be our biggest advantage in the new tariff regime, says Viacom18's Ferzad Palia
How niche channels will survive under the new tariff regime
How niche channels will survive under the new tariff regime
In-depth: How the new tariff regime will impact ad rates
In-depth: How the new tariff regime will impact ad rates
Zee TV appoints Parinda Singh as Head of Marketing
Zee TV appoints Parinda Singh as Head of Marketing
OTT isn’t cannibalising TV viewership but increasing viewers’ screen time: Archana Anand of Zee5
OTT isn’t cannibalising TV viewership but increasing viewers’ screen time: Archana Anand of Zee5
In-depth: What’s ailing revenue growth of Hindi TV news genre?
In-depth: What’s ailing revenue growth of Hindi TV news genre?
KBC vs Bigg Boss: Clash of the Titans and its impact
KBC vs Bigg Boss: Clash of the Titans and its impact
English entertainment channels reel from OTT effect, struggling to fill ad slots
English entertainment channels reel from OTT effect, struggling to fill ad slots
In OTT
Syska campaign with Amitabh Bachchan hard sells its fire-proof, power-saving wires
Syska campaign with Amitabh Bachchan hard sells its fire-proof, power-saving wires