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Havas Media Group India enters into strategic partnership with Tribes to optimise OOH
Havas Media Group India enters into strategic partnership with Tribes to optimise OOH
In OOH
Mitron expands senior leadership team with new hires
Mitron expands senior leadership team with new hires
In Digital
Bandhan Bank appoints Rahul Parikh as Chief Marketing and Digital Officer
Bandhan Bank appoints Rahul Parikh as Chief Marketing and Digital Officer
VMLY&R is the lead creative agency for Dell in India
VMLY&R is the lead creative agency for Dell in India
‘Bite Into Happiness’ as Mad Over Donuts comes in new avatar
‘Bite Into Happiness’ as Mad Over Donuts comes in new avatar
Home interiors start-up HomeLane earmarks Rs 100 crore as marketing budget, to spend mostly on hyper-local campaigns
Home interiors start-up HomeLane earmarks Rs 100 crore as marketing budget, to spend mostly on hyper-local campaigns
Kedar Apte appointed as the CMO of RBML, joint venture of Reliance Ind. and bp
Kedar Apte appointed as the CMO of RBML, joint venture of Reliance Ind. and bp
Acko General Insurance appoints Ashish Mishra as Executive Vice-President, Marketing
Acko General Insurance appoints Ashish Mishra as Executive Vice-President, Marketing
Kiara Advani is brand ambassador of Myntra
Kiara Advani is brand ambassador of Myntra
Performics India wins digital media duties of CRED
Performics India wins digital media duties of CRED
In Digital
79% APAC organisations transform long-term marketing strategy: Adobe Survey
79% APAC organisations transform long-term marketing strategy: Adobe Survey
In Digital
Khimji Jewels launches jewellery range ‘Collection Me’, unveils TVC
Khimji Jewels launches jewellery range ‘Collection Me’, unveils TVC
43% respondents to reduce big-ticket spends across categories like automobile, travel and consumer durables: EY Study
43% respondents to reduce big-ticket spends across categories like automobile, travel and consumer durables: EY Study
Lockdown essentials toolkit for digital marketers
Lockdown essentials toolkit for digital marketers
Seven of 10 Indians downloaded an app during quarantine after seeing an ad: Criteo ‘App user behaviour in 2020: India’ report
Seven of 10 Indians downloaded an app during quarantine after seeing an ad: Criteo ‘App user behaviour in 2020: India’ report
In Digital
‘Word of Mouth’— an effective yet an overlooked marketing concept
‘Word of Mouth’— an effective yet an overlooked marketing concept
Naveen Tahilyani is Tata AIA’s Chief Executive officer and Managing Director
Naveen Tahilyani is Tata AIA’s Chief Executive officer and Managing Director
Acquisitions and takeovers are integral part of a company, it's heritage that matters, says MG Motor India's Gaurav Gupta on the brand's Chinese ownership
Acquisitions and takeovers are integral part of a company, it's heritage that matters, says MG Motor India's Gaurav Gupta on the brand's Chinese ownership
DDB Worldwide elevates Marty O'Halloran to Global Chief Executive Officer role
DDB Worldwide elevates Marty O'Halloran to Global Chief Executive Officer role
Conversational marketing —  an era of human interaction!
Conversational marketing — an era of human interaction!
Cannes Lions Live: Lessons from winning campaigns that helped brands sail through economic turmoil from the ’80s to 2000s
Cannes Lions Live: Lessons from winning campaigns that helped brands sail through economic turmoil from the ’80s to 2000s
Mahindra Lifespaces appoints Viral Oza as Chief Marketing Officer
Mahindra Lifespaces appoints Viral Oza as Chief Marketing Officer
Brands are moving fast to e-commerce but creativity and branding will remain key, says David Tiltman of WARC at Lions Live
Brands are moving fast to e-commerce but creativity and branding will remain key, says David Tiltman of WARC at Lions Live
Pulp Strategy launches ‘Pivot to Digital: 90 Days and Beyond Report’ to help marketers after lockdown
Pulp Strategy launches ‘Pivot to Digital: 90 Days and Beyond Report’ to help marketers after lockdown
In Digital
EverydayExperiments.com: A project by Ikea and its research and design lab Space10
EverydayExperiments.com: A project by Ikea and its research and design lab Space10
In Digital