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Muthoot Finance launches ‘Sunheri Soch’ campaign with Red FM
Muthoot Finance launches ‘Sunheri Soch’ campaign with Red FM
In Radio
TikTok launches TikTok for Business, a marketing tool platform for brands
TikTok launches TikTok for Business, a marketing tool platform for brands
In Digital
As advertisers re-evaluate FB and Twitter spend, domestic digital publishers may gain more prominence in media plans
As advertisers re-evaluate FB and Twitter spend, domestic digital publishers may gain more prominence in media plans
WATConsult bags HMD Global’s  ORM and Digital Listening duties
WATConsult bags HMD Global’s ORM and Digital Listening duties
In Digital
Mahindra Lifespaces appoints Viral Oza as Chief Marketing Officer
Mahindra Lifespaces appoints Viral Oza as Chief Marketing Officer
Don’t just rename, stop manufacturing Fair and Lovely
Don’t just rename, stop manufacturing Fair and Lovely
How can brands leverage from Twitter’s new features
How can brands leverage from Twitter’s new features
In Digital
How Dollar managed to communicate its new identity amid Covid crisis
How Dollar managed to communicate its new identity amid Covid crisis
Lions Live Debate: How will Covid crisis affect advertising industry?
Lions Live Debate: How will Covid crisis affect advertising industry?
Edtech startup BasicFirst appoints AjayDev Singh as Marketing Head and Chief Digital Strategist
Edtech startup BasicFirst appoints AjayDev Singh as Marketing Head and Chief Digital Strategist
In Digital
Gillette India’s ‘Barber Suraksha Programme’ supports the barber community during Covid-19
Gillette India’s ‘Barber Suraksha Programme’ supports the barber community during Covid-19
RSWM Ltd. ties up with with HeiQ to offer anti-Covid fabric under Mayur brand
RSWM Ltd. ties up with with HeiQ to offer anti-Covid fabric under Mayur brand
Brands are moving fast to e-commerce but creativity and branding will remain key, says David Tiltman of WARC at Lions Live
Brands are moving fast to e-commerce but creativity and branding will remain key, says David Tiltman of WARC at Lions Live
HUL to rebrand ‘Fair & Lovely’; new brand name to be announced after regulatory approvals
HUL to rebrand ‘Fair & Lovely’; new brand name to be announced after regulatory approvals
ASCI looks into 533 objectionable ads in March-April, 2020; 115 ads withdrawn by advertisers
ASCI looks into 533 objectionable ads in March-April, 2020; 115 ads withdrawn by advertisers
IAMAI sets up a founders’ community of direct-to-consumer Indian brands
IAMAI sets up a founders’ community of direct-to-consumer Indian brands
In Digital
Colors Marathi is back with a new brand promise and all-new episodes of its top-rated shows
Colors Marathi is back with a new brand promise and all-new episodes of its top-rated shows
Let failure, embarrassment and rejection fuel your desire to improve, says Josy Paul sharing his story at Cannes Lions Live
Let failure, embarrassment and rejection fuel your desire to improve, says Josy Paul sharing his story at Cannes Lions Live
Andy Main to succeed John Seifert as Global CEO of Ogilvy
Andy Main to succeed John Seifert as Global CEO of Ogilvy
Maybelline New York appoints Indigo Consulting for digital communication and eCommerce content mandate
Maybelline New York appoints Indigo Consulting for digital communication and eCommerce content mandate
In Digital
Ad Club's Vice & Versa: Experts debate if brand purpose is responsible or opportunistic
Ad Club's Vice & Versa: Experts debate if brand purpose is responsible or opportunistic
Amer Jaleel lends his voice again for Axis Bank's #ReverseTheKhata campaign
Amer Jaleel lends his voice again for Axis Bank's #ReverseTheKhata campaign
Perrier India appoints Chandni Kohli Dhall as Chief Marketing Officer
Perrier India appoints Chandni Kohli Dhall as Chief Marketing Officer
Pulp Strategy launches ‘Pivot to Digital: 90 Days and Beyond Report’ to help marketers after lockdown
Pulp Strategy launches ‘Pivot to Digital: 90 Days and Beyond Report’ to help marketers after lockdown
In Digital
Self-regulatory body for online rummy industry TRF is now The Online Rummy Federation (TORF)
Self-regulatory body for online rummy industry TRF is now The Online Rummy Federation (TORF)
In Digital