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In-depth: What goes behind the selection of a sport by a brand
In-depth: What goes behind the selection of a sport by a brand
Hyundai shifts gears in India, repositions itself as an aspirational brand for millennials
Hyundai shifts gears in India, repositions itself as an aspirational brand for millennials
Did Star miss 'mauka' on IPL marketing?
Did Star miss 'mauka' on IPL marketing?
Brandstand: Why IPL is the Graveyard and not Super Bowl of Indian Advertising
Brandstand: Why IPL is the Graveyard and not Super Bowl of Indian Advertising
In-depth: Sports or entertainment – what makes IPL more valuable?
In-depth: Sports or entertainment – what makes IPL more valuable?
IPL 2018 opens at 6.3 million Impressions on Star Network
IPL 2018 opens at 6.3 million Impressions on Star Network
Digital to surpass print in sports advertising in 2018
Digital to surpass print in sports advertising in 2018
When a Tiger takes on another, the Tiger is always the winner, says IPL’s latest campaign
When a Tiger takes on another, the Tiger is always the winner, says IPL’s latest campaign
Paytm is Official Umpire Partner of Vivo IPL for next five years
Paytm is Official Umpire Partner of Vivo IPL for next five years
Sonia Gandhi to speak at India Today Conclave 2018 in Mumbai
Sonia Gandhi to speak at India Today Conclave 2018 in Mumbai
Star India wins audio-visual production rights for IPL and domestic cricket
Star India wins audio-visual production rights for IPL and domestic cricket
India Today Conclave 2018 is back, host of leaders to take part
India Today Conclave 2018 is back, host of leaders to take part
In Print
Star India repackages IPL to expand revenue and viewership
Star India repackages IPL to expand revenue and viewership
After Tamil, Star Sports launches India’s first Kannada sports channel
After Tamil, Star Sports launches India’s first Kannada sports channel
Geometry Global Encompass Network appoints Arpan Jain as ECD
Geometry Global Encompass Network appoints Arpan Jain as ECD
Will Star India's aggressive IPL bidding pay off?
Will Star India's aggressive IPL bidding pay off?
Star India wins the five-year media rights contract of IPL
Star India wins the five-year media rights contract of IPL
Ahead of IPL auctions, DishTV questions Star India's ‘monopoly’ over cricket telecast
Ahead of IPL auctions, DishTV questions Star India's ‘monopoly’ over cricket telecast
IPL's business value grows by 26% over the last year
IPL's business value grows by 26% over the last year
IPL media rights bids to be submitted again
IPL media rights bids to be submitted again
Star Sports to launch FTA sports channel ‘Star Sports First’
Star Sports to launch FTA sports channel ‘Star Sports First’
Vivo-IPL deal: Too much money for five years?
Vivo-IPL deal: Too much money for five years?
O&M’s Ryan Mendonca joins MTV as Head of Creative
O&M’s Ryan Mendonca joins MTV as Head of Creative
Living Foodz brings cricket and food together in Taste Match
Living Foodz brings cricket and food together in Taste Match
Living Foodz brings cricket and food together in Taste Match
Living Foodz brings cricket and food together in Taste Match