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Haier unveils its new TVC for the all new Easy Connect LED range
Haier unveils its new TVC for the all new Easy Connect LED range
Maxxis Tyres’ #PaanchSaalBemisaal campaign has an election theme
Maxxis Tyres’ #PaanchSaalBemisaal campaign has an election theme
Gender neutral advertising for a whiskey brand; Diageo alters way how Alcobev is marketed in India
Gender neutral advertising for a whiskey brand; Diageo alters way how Alcobev is marketed in India
Quora appoints Httpool as its official ad sales partner in India
Quora appoints Httpool as its official ad sales partner in India
Tropicana’s ‘My Health My Way’ campaign features new brand ambassador Katrina Kaif
Tropicana’s ‘My Health My Way’ campaign features new brand ambassador Katrina Kaif
Goafest 2018: In an increasingly technical world, you have to become more human, says Dean Donaldson of Kaleidoko
Goafest 2018: In an increasingly technical world, you have to become more human, says Dean Donaldson of Kaleidoko
Brandstand: Building emotional synergies with media content and not just customer
Brandstand: Building emotional synergies with media content and not just customer
Content marketing will shift from acquisition-based to retention-based communication, says Ashim Mathur of Dolby
Content marketing will shift from acquisition-based to retention-based communication, says Ashim Mathur of Dolby
In-depth: Up close and personal – Marketing and the subtle art of relationship building
In-depth: Up close and personal – Marketing and the subtle art of relationship building
Expecting 50% revenue growth in 2018-2019: Azim Lalani, Business Head, Firstpost
Expecting 50% revenue growth in 2018-2019: Azim Lalani, Business Head, Firstpost
In Digital
About 74 per cent Indians install two to five mobile shopping apps: Criteo Study
About 74 per cent Indians install two to five mobile shopping apps: Criteo Study
In Digital
In-depth: News genre – building brands and advertising categories
In-depth: News genre – building brands and advertising categories
Brandstand: From homely comfort to ‘Home-Style’ experiences
Brandstand: From homely comfort to ‘Home-Style’ experiences
Dinshaw's ice-cream: Coming out of the cocoon to advertise after three decades
Dinshaw's ice-cream: Coming out of the cocoon to advertise after three decades
Our experience is that advertisements have a far bigger impact on children: Saumitra Prasad, CMO, Kokuyo Camlin
Our experience is that advertisements have a far bigger impact on children: Saumitra Prasad, CMO, Kokuyo Camlin
ASCI upholds complaints against 98 out of 159 advertisements in June
ASCI upholds complaints against 98 out of 159 advertisements in June
adidas does ‘Impossible is Nothing’ with their new offering ‘Odds’
adidas does ‘Impossible is Nothing’ with their new offering ‘Odds’
How bite-sized content on web series is attracting the youth
How bite-sized content on web series is attracting the youth
In Digital
Domino’s Pizza Mania Extremes promises magic in a bite, for ?‘Ab nahin koi ajnabi’
Domino’s Pizza Mania Extremes promises magic in a bite, for ?‘Ab nahin koi ajnabi’
Flipkart ‘Matlab Bilkul Pakka’?
Flipkart ‘Matlab Bilkul Pakka’?
American Tourister new campaign launches  trendy backpackers
American Tourister new campaign launches trendy backpackers
Mullen Lintas wins Bajaj Avenger mandate
Mullen Lintas wins Bajaj Avenger mandate
PhotoConcierge photo web service launched
PhotoConcierge photo web service launched
In Digital
Micromax takes the humour route to accelerate smartphone adoption
Micromax takes the humour route to accelerate smartphone adoption
MTR rustles up the perfect ingredients for the family to bond
MTR rustles up the perfect ingredients for the family to bond