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Brand Factory reveals key pillars of its 2020 marketing strategy
Brand Factory reveals key pillars of its 2020 marketing strategy
WARC’s 2019 Asian Strategy Report outlines key marketing trends in the region
WARC’s 2019 Asian Strategy Report outlines key marketing trends in the region
Digital marketing and in-store branding drive our marketing strategy, Abhiral Bhansali of LG Electronics
Digital marketing and in-store branding drive our marketing strategy, Abhiral Bhansali of LG Electronics
Decoding Star Sports' marketing strategy for ICC World Cup 2019
Decoding Star Sports' marketing strategy for ICC World Cup 2019
MX Player rides on marketing strategy to register 75 million daily active users
MX Player rides on marketing strategy to register 75 million daily active users
Guest Times: Big data or sentiment — what is pivotal for a successful digital marketing strategy
Guest Times: Big data or sentiment — what is pivotal for a successful digital marketing strategy
WARC reveals brand purpose strategy trends for effective marketing
WARC reveals brand purpose strategy trends for effective marketing
‘Brands with purpose’ to be cornerstone of HUL’s India marketing strategy
‘Brands with purpose’ to be cornerstone of HUL’s India marketing strategy
Content marketing displaced social media marketing as top strategy, say 57% marketers
Content marketing displaced social media marketing as top strategy, say 57% marketers
Life OK promotes ‘Har Mard Ka Dard’ with innovative marketing strategy
Life OK promotes ‘Har Mard Ka Dard’ with innovative marketing strategy
HUL’s ‘Kan Khajura’ campaign named world’s best marketing strategy: Warc 100
HUL’s ‘Kan Khajura’ campaign named world’s best marketing strategy: Warc 100
Asian Marketing Effectiveness Awards 2014 adds Strategy sections
Asian Marketing Effectiveness Awards 2014 adds Strategy sections
Sunil Mutreja joins Hindustan as Head of Media, Marketing & Strategy
Sunil Mutreja joins Hindustan as Head of Media, Marketing & Strategy
In Print
MTV India awards social media mandate to #Arm Worldwide
MTV India awards social media mandate to #Arm Worldwide
In Digital
HMD Global appoints Adam Ferguson as Head of Product Marketing
HMD Global appoints Adam Ferguson as Head of Product Marketing
TikTok hires Ashok A Cherian as Marketing Head for India
TikTok hires Ashok A Cherian as Marketing Head for India
In Digital
OTT platforms cut ad spend on print and outdoor, focus on digital to acquire new audiences
OTT platforms cut ad spend on print and outdoor, focus on digital to acquire new audiences
In OTT
Audi India to reduce print advertising, to double down on digital
Audi India to reduce print advertising, to double down on digital
Founders of Chimp&z Inc launch ‘Yellophant Digital’
Founders of Chimp&z Inc launch ‘Yellophant Digital’
In Digital
Warc Prize for Asian Strategy 2020: VMLY&R India’s Anil K Nair among jurors
Warc Prize for Asian Strategy 2020: VMLY&R India’s Anil K Nair among jurors
Ogilvy Delhi wins creative and digital duties of Sleepwell
Ogilvy Delhi wins creative and digital duties of Sleepwell
In Digital
Havas Media bags integrated media duties of ACC Cement
Havas Media bags integrated media duties of ACC Cement
Consumers appreciate brands sharing topical content, says PepsiCo’s Tarun Bhagat
Consumers appreciate brands sharing topical content, says PepsiCo’s Tarun Bhagat
Diversified corporates entering real estate changing marketing perception of the sector, says DLF's Karan Kumar
Diversified corporates entering real estate changing marketing perception of the sector, says DLF's Karan Kumar
Coca-Cola goes for completely hyper-localised strategy in West Bengal
Coca-Cola goes for completely hyper-localised strategy in West Bengal