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Search Results for ' What exactly are we measuring'
Only 3% of digital marketers in India are measuring ROI correctly, says LinkedIn
Only 3% of digital marketers in India are measuring ROI correctly, says LinkedIn
Brandstand: What exactly are we measuring?
Brandstand: What exactly are we measuring?
BARC to stop measuring analogue; viewership trend unpredictable
BARC to stop measuring analogue; viewership trend unpredictable
Amagi Media Labs launches new measuring tool
Amagi Media Labs launches new measuring tool
WARC Awards 2020: FCB India strikes Gold and Evaluation award for ToI’s Out & Proud campaign
WARC Awards 2020: FCB India strikes Gold and Evaluation award for ToI’s Out & Proud campaign
Indian brands ahead in digital marketing maturity, says Google-BCG report
Indian brands ahead in digital marketing maturity, says Google-BCG report
BARC India partners with IITs, seeks new solutions to improve audience measurement
BARC India partners with IITs, seeks new solutions to improve audience measurement
Content marketing displaced social media marketing as top strategy, say 57% marketers
Content marketing displaced social media marketing as top strategy, say 57% marketers
Dipstick: Can ‘views’ alone measure performance of online videos?
Dipstick: Can ‘views’ alone measure performance of online videos?
Moat is here to change the currency of digital advertising
Moat is here to change the currency of digital advertising
In Digital
Social Beat organises Digital Leadership Summit in Chennai
Social Beat organises Digital Leadership Summit in Chennai
In Digital
Ratings for English entertainment genre are not accurate: Ferzad Palia, Viacom18
Ratings for English entertainment genre are not accurate: Ferzad Palia, Viacom18
APCO Identifies 50 ‘Champion Brands’
APCO Identifies 50 ‘Champion Brands’
DGM India launches premium Ad Network dgMatix
DGM India launches premium Ad Network dgMatix
In Digital
In-depth: All it takes to make Indian Readership Survey more robust
In-depth: All it takes to make Indian Readership Survey more robust
In Print
How brands need to be penny wise after Covid crisis blows over
How brands need to be penny wise after Covid crisis blows over
110 objectionable ads withdrawn after ASCI's intervention in January 2020
110 objectionable ads withdrawn after ASCI's intervention in January 2020
BARC India launches PrimaVU individual data
BARC India launches PrimaVU individual data
Lemma and Lifesight enter into strategic partnership
Lemma and Lifesight enter into strategic partnership
In Digital
GroupM TYNY 2020: Content abundance will reduce viewer engagement in the coming years
GroupM TYNY 2020: Content abundance will reduce viewer engagement in the coming years
In Digital
WARC: Advertiser spend on sports sponsorship expected to rise 5.0% this year to reach $48.4bn worldwide
WARC: Advertiser spend on sports sponsorship expected to rise 5.0% this year to reach $48.4bn worldwide
Livspace attempts to raise awareness through its maiden campaign, #LivspaceYourSpace
Livspace attempts to raise awareness through its maiden campaign, #LivspaceYourSpace
Rising Star: Provit Chemmani, Group Tech, ecommencify, WATConsult
Rising Star: Provit Chemmani, Group Tech, ecommencify, WATConsult
Guest Times: Leveraging the power of insights
Guest Times: Leveraging the power of insights
Conde Nast promises to meet Paris climate goals
Conde Nast promises to meet Paris climate goals