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Search Results for
' Understanding the rural consumer and how to market to them'
In-depth: Understanding the rural consumer and how to market to them
In
In-depth
Cricket, polls and high consumption in economy to drive strong adex growth for TV, radio and digital in 2019
In
Advertising
2019 will be complicated yet fruitful for us: Yashaswini Samat of Grey Group India
In
Advertising
Five ways to know your target audience
In
Marketing
GroupM estimates India’s 2018 adex to grow by 13%
In
Advertising
Hindi GEC suffering because of FTA pricing: Ashish Sehgal, COO, Zee Unimedia
In
Television
In-depth: It’s season in the sun for the non-metro and rural markets
In
In-depth
Digital is playing a bigger role but TV is here to stay: Chella Pandyan, Marketing Director, Kimberly-Clark India
In
Marketing
Mondelez eyes rural markets to boost sales of Bournvita biscuits
In
Marketing
Ad spend grows in Q1 despite sharp cuts from FMCG players
In
Marketing
Viacom18 restructures leadership team; elevates Raj Nayak to COO - Viacom18
In
Television
In-depth: The implications of BARC’s new universe for the television industry
In
In-depth
This is probably the lowest Adex growth prediction in last 3 years: CVL Srinivas
In
Advertising
The pug and ZooZoo are valuable brand assets for Vodafone India. We don’t provide over-exposure to either: Siddharth Banerjee
In
Marketing
Demonetisation drive comes as windfall for e-wallets
In
Digital
Marketers need to explore rural marketing
In
Marketing
IAMAI’s 3rd Mobile Marketing Summit to be held in Bengaluru on December 18
In
Digital
Brand consultant Santosh Desai picks up one-third stake in DY Works
In
Advertising
JWT strengthens its planning team in Mumbai and Delhi
In
Advertising
Milestone Brandcom launches new wing, Milestone Outland
In
Advertising
TAM bullish about digitisation; excited about partnering industry
In
Digitisation
Kajal Malik To Head Brand Solutions At Sakal Media Group
In
Print
US Regulation On Social Media Is Entirely Misguided
In
Digital