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HRX targets Rs 300-crore revenue in FY20, will spend heavily on digital and influencer marketing
HRX targets Rs 300-crore revenue in FY20, will spend heavily on digital and influencer marketing
Anytime Fitness to take influencer marketing route to expand base in India
Anytime Fitness to take influencer marketing route to expand base in India
Zefmo Media predicts five influencer marketing industry trends for 2019
Zefmo Media predicts five influencer marketing industry trends for 2019
BC Web Wise partners with Qoruz to deliver data-driven influencer marketing solutions
BC Web Wise partners with Qoruz to deliver data-driven influencer marketing solutions
In Digital
India Influence Report 2018: Over 90 per cent marketers likely to launch influencer marketing campaigns this year
India Influence Report 2018: Over 90 per cent marketers likely to launch influencer marketing campaigns this year
In-depth: Influencer marketing — doing it right
In-depth: Influencer marketing — doing it right
AdStand: Purple Lips, Influencer Marketing and why brands have to get it right
AdStand: Purple Lips, Influencer Marketing and why brands have to get it right
Revolt Intellicorp awards digital mandate to #Arm Worldwide
Revolt Intellicorp awards digital mandate to #Arm Worldwide
In Digital
A world without advertising
A world without advertising
Togglehead wins digital media mandate for SOVA
Togglehead wins digital media mandate for SOVA
In Digital
Digital ad spend will overtake TV in two years, says Prashant Puri of AdLift
Digital ad spend will overtake TV in two years, says Prashant Puri of AdLift
In Digital
Puma to spend 90% of marketing budget on digital, aims to grow sales by 25%
Puma to spend 90% of marketing budget on digital, aims to grow sales by 25%
Guest Times: How micro-influencers is a growing trend
Guest Times: How micro-influencers is a growing trend
Twitter purge and how brands gain from it
Twitter purge and how brands gain from it
In Digital
Brand-celebs disconnect: Is celeb marketing losing its impact?
Brand-celebs disconnect: Is celeb marketing losing its impact?
Hard Rock Cafe appoints Pixel Fox Studios as creative and digital agency
Hard Rock Cafe appoints Pixel Fox Studios as creative and digital agency
In Digital
MindShift Interactive wins the digital mandate for Universal Music India
MindShift Interactive wins the digital mandate for Universal Music India
In Digital
Cheil India bags Logitech
Cheil India bags Logitech
In Digital
Final jury members names for Cannes Lions 2019 out
Final jury members names for Cannes Lions 2019 out
Replay sets foot in India, banks on digital and OOH to market brand
Replay sets foot in India, banks on digital and OOH to market brand
Taproot Dentsu, Wunderman Thompson and Blink Digital win at The One Show 2019
Taproot Dentsu, Wunderman Thompson and Blink Digital win at The One Show 2019
Viacom18 aims to scale Sonic’s position with new show Golmaal Jr.
Viacom18 aims to scale Sonic’s position with new show Golmaal Jr.
Grapes Digital wins digital media mandate for MuscleTech
Grapes Digital wins digital media mandate for MuscleTech
In Digital
Eying a niche market, Mahou wants to teach Indians the right way of drinking beer
Eying a niche market, Mahou wants to teach Indians the right way of drinking beer
Togglehead bags digital media mandate for Streax
Togglehead bags digital media mandate for Streax
In Digital