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Indian brands ahead in digital marketing maturity, says Google-BCG report
Indian brands ahead in digital marketing maturity, says Google-BCG report
63% of consumer durable sales in India will be digitally influenced by 2023: BCG, Google Report
63% of consumer durable sales in India will be digitally influenced by 2023: BCG, Google Report
In Digital
90% of auto sales in India digitally influenced in 2018; up from 74% in 2016: Google and Kantar TNS report
90% of auto sales in India digitally influenced in 2018; up from 74% in 2016: Google and Kantar TNS report
In Digital
Digital consumer spending may touch $100bn by 2020: Google, BCG Report
Digital consumer spending may touch $100bn by 2020: Google, BCG Report
In Digital
Google & Kantar TNS Report: 89 per cent of Indian car purchases digitally influenced in 2017
Google & Kantar TNS Report: 89 per cent of Indian car purchases digitally influenced in 2017
In Digital
Digital to influence 40 per cent of FMCG consumption by 2020: Google-BCG Report
Digital to influence 40 per cent of FMCG consumption by 2020: Google-BCG Report
In Digital
Apple, Google and Microsoft are the top three valuable brands: Interbrand Global Brands Report
Apple, Google and Microsoft are the top three valuable brands: Interbrand Global Brands Report
Apple, Google top Interbrand’s 2016 Best Global Brands report
Apple, Google top Interbrand’s 2016 Best Global Brands report
Mobile growth shaping India’s internet usage, says Google India report
Mobile growth shaping India’s internet usage, says Google India report
In Digital
India’s online shopper base to reach 100 mn by 2016: Google Forrester Report
India’s online shopper base to reach 100 mn by 2016: Google Forrester Report
In Digital
Apple, Google claim top 2 ranks in Interbrand’s Best Global Brands Report
Apple, Google claim top 2 ranks in Interbrand’s Best Global Brands Report
Google India releases tech shopper report
Google India releases tech shopper report
In Digital
Google to bring more transparency in poll ads for Lok Sabha Election 2019
Google to bring more transparency in poll ads for Lok Sabha Election 2019
In Digital
Essence appoints Sonali Malaviya as Vice President, Client Partner
Essence appoints Sonali Malaviya as Vice President, Client Partner
Google banned 1.7 billion bad ads in 2016
Google banned 1.7 billion bad ads in 2016
In Digital
Google forecasts internet influencing $35 bn of FMCG sales in India by 2020
Google forecasts internet influencing $35 bn of FMCG sales in India by 2020
In Digital
Rajdeep Sardesai leads in social media conversations during Assembly Polls
Rajdeep Sardesai leads in social media conversations during Assembly Polls
WARC Global Ad Trends: The Alphabet and Facebook 'duopoly' is now worth more to advertisers than TV
WARC Global Ad Trends: The Alphabet and Facebook 'duopoly' is now worth more to advertisers than TV
Only innovation in marketing can drive deeper engagement with consumers, says Sujala Martis of Platinum Guild International
Only innovation in marketing can drive deeper engagement with consumers, says Sujala Martis of Platinum Guild International
10 advertising trends that will shape the decade
10 advertising trends that will shape the decade
Voice technology market to grow at 40.47% and reach Rs 210.63 crore by end-2020: Watconsult research report
Voice technology market to grow at 40.47% and reach Rs 210.63 crore by end-2020: Watconsult research report
In Digital
Firework to present 30-second crisp and to-the-point news with Faye D’Souza
Firework to present 30-second crisp and to-the-point news with Faye D’Souza
In Digital
In-depth: Adspend shrinks on TV — and recovery isn’t going to be easy at all
In-depth: Adspend shrinks on TV — and recovery isn’t going to be easy at all
WARC global advertising trends:  Three themes from 2019
WARC global advertising trends: Three themes from 2019
Uday Shankar to oversee Hotstar, picks K Madhavan to head Star India’s TV business
Uday Shankar to oversee Hotstar, picks K Madhavan to head Star India’s TV business