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Search Results for ' Ekam'
How advertisers are taking the Ekam challenge
How advertisers are taking the Ekam challenge
Ekam in its current form is half-baked, feel top advertisers
Ekam in its current form is half-baked, feel top advertisers
In Digital
Commentary: Why is Google shying away from giving access for content measurement to Ekam?
Commentary: Why is Google shying away from giving access for content measurement to Ekam?
Premium publishers to rise if YouTube and Facebook deny access to Ekam for content measurement, feels Brightcove’s Greg Armshaw
Premium publishers to rise if YouTube and Facebook deny access to Ekam for content measurement, feels Brightcove’s Greg Armshaw
In Digital
Commentary: ISA not getting all advertisers on board on Ekam to have a wide-ranging impact
Commentary: ISA not getting all advertisers on board on Ekam to have a wide-ranging impact
Ekam much needed if full potential of digital has to be unlocked, feel top brass of HUL and Mindshare
Ekam much needed if full potential of digital has to be unlocked, feel top brass of HUL and Mindshare
In Digital
Commentary: How blocking Ekam will be a self-goal for Google
Commentary: How blocking Ekam will be a self-goal for Google
Commentary: Ekam stuck — is ISA hand in glove with Google and Nielsen?
Commentary: Ekam stuck — is ISA hand in glove with Google and Nielsen?
Urgent need of a third-party digital measurement and Ekam can be a strong solution, says Girish Menon of KPMG
Urgent need of a third-party digital measurement and Ekam can be a strong solution, says Girish Menon of KPMG
Road shows to promote launch of BARC India’s Ekam
Road shows to promote launch of BARC India’s Ekam
Dipstick: Thumbs up for BARC’s digital measurement service EKAM
Dipstick: Thumbs up for BARC’s digital measurement service EKAM
In Digital
BARC India reveals its digital measurement service ‘EKAM’
BARC India reveals its digital measurement service ‘EKAM’
BARC India reveals its digital measurement service ‘EKAM’
BARC India reveals its digital measurement service ‘EKAM’
Video streaming will not kill TV but measurement critical for its growth, feel experts
Video streaming will not kill TV but measurement critical for its growth, feel experts
In Digital
Commentary: Has TRAI failed India's broadcast industry?
Commentary: Has TRAI failed India's broadcast industry?
Consolidators and those investing in the brand for short-term gain may lose in long run, says Martin Sorrell
Consolidators and those investing in the brand for short-term gain may lose in long run, says Martin Sorrell
Republic Media Network names Vikas Khanchandani as  Group CEO, Bhaskar Das as Group President
Republic Media Network names Vikas Khanchandani as Group CEO, Bhaskar Das as Group President
The bond with viewers will drive business in new tariff regime, says Colors’ Nina Elavia Jaipuria
The bond with viewers will drive business in new tariff regime, says Colors’ Nina Elavia Jaipuria
Content and digital evolving but businesses still need TV and print to build brands: Wavemaker’s Kartik Sharma
Content and digital evolving but businesses still need TV and print to build brands: Wavemaker’s Kartik Sharma
Upcoming data protection law may completely alter digital marketing landscape
Upcoming data protection law may completely alter digital marketing landscape
Advertisers take OTT’s claims with a pinch of salt
Advertisers take OTT’s claims with a pinch of salt
In Digital
Magna mid-year adex forecasts digital to grow at 22.6% CAGR by 2022
Magna mid-year adex forecasts digital to grow at 22.6% CAGR by 2022
Absence of independent digital measurement hurts Hotstar's IPL viewership claims but will it impact future ad revenues?
Absence of independent digital measurement hurts Hotstar's IPL viewership claims but will it impact future ad revenues?
In Digital
Targeting 8 million paid subscribers by 2020, ALTBalaji to invest Rs 150 crore per year
Targeting 8 million paid subscribers by 2020, ALTBalaji to invest Rs 150 crore per year
In Digital
Viewers will pay for good content, ad-driven model doesn’t ensure large revenues: Ali Hussein, COO, Eros Digital
Viewers will pay for good content, ad-driven model doesn’t ensure large revenues: Ali Hussein, COO, Eros Digital
In Digital