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Search Results for ' Business before Brand'
Brandstand: Business before Brand – The shift is clear
Brandstand: Business before Brand – The shift is clear
Cars24 undergoes brand repositioning exercise to triple business in three months
Cars24 undergoes brand repositioning exercise to triple business in three months
Guest Times: ‘Brand to Brand’ is the new ‘Business to Business’
Guest Times: ‘Brand to Brand’ is the new ‘Business to Business’
Namrata Nandan is Chief Business Officer of Salt Brand Solutions
Namrata Nandan is Chief Business Officer of Salt Brand Solutions
Amazon named ‘Brand of the Year’ at CNBC-TV18 India Business Leader Awards
Amazon named ‘Brand of the Year’ at CNBC-TV18 India Business Leader Awards
Everest Brand Solutions bags creative business of Ranbaxy’s Volini
Everest Brand Solutions bags creative business of Ranbaxy’s Volini
Sangeetha Aiyer calls it a day at Network18
Sangeetha Aiyer calls it a day at Network18
Meaningful content with brand advocacy works, not blind spending on any digital medium: Ajay Parihar of Dabur
Meaningful content with brand advocacy works, not blind spending on any digital medium: Ajay Parihar of Dabur
Zivame aims for exponential growth, focuses on digital marketing
Zivame aims for exponential growth, focuses on digital marketing
Hero Electronix enters consumer tech category, will spend 20-25% of annual ad budget in festive season
Hero Electronix enters consumer tech category, will spend 20-25% of annual ad budget in festive season
Corporate tax rate cut will allow companies to spend more on advertising, says Vikas Iyer of Bajaj KTM
Corporate tax rate cut will allow companies to spend more on advertising, says Vikas Iyer of Bajaj KTM
Zee5's Manish Aggarwal moves to Zee Ad Sales as Principal Cluster Head
Zee5's Manish Aggarwal moves to Zee Ad Sales as Principal Cluster Head
In Digital
Essence bags integrated media agency of record duties for Zee5 India
Essence bags integrated media agency of record duties for Zee5 India
In Digital
Dentsu Impact wins creative and social media mandate for Subway
Dentsu Impact wins creative and social media mandate for Subway
Former Cheil AVP Navneet Suyal launches full-service ad agency, Mascotoptimus Brand Solutions
Former Cheil AVP Navneet Suyal launches full-service ad agency, Mascotoptimus Brand Solutions
Status Quo to enter EBO vertical this financial year
Status Quo to enter EBO vertical this financial year
upGrad reinforces senior leadership team
upGrad reinforces senior leadership team
In Digital
IIFL Group unveils new brand identity
IIFL Group unveils new brand identity
In-depth: Is your purpose-driven advertising meeting business objectives?
In-depth: Is your purpose-driven advertising meeting business objectives?
BBC GoodFood India appoints Sabeer Ahluwalia as Chief Operating Officer
BBC GoodFood India appoints Sabeer Ahluwalia as Chief Operating Officer
Aiming double-digit growth, Mia by Tanishq sets aside 65% ad budget for digital, to launch 20 short campaigns
Aiming double-digit growth, Mia by Tanishq sets aside 65% ad budget for digital, to launch 20 short campaigns
An insight into Castrol India’s love for purpose-driven marketing
An insight into Castrol India’s love for purpose-driven marketing
Cannes Lions introduces a special award, Creative Brand of the Year
Cannes Lions introduces a special award, Creative Brand of the Year
RPSG-FMCG targets Rs 10,000 crore turnover by 2025, expects Too Yumm! to be a Rs 600-crore brand next year
RPSG-FMCG targets Rs 10,000 crore turnover by 2025, expects Too Yumm! to be a Rs 600-crore brand next year
Brands should have a purpose and must take stand on social issues, says P&G’s Marc Pritchard
Brands should have a purpose and must take stand on social issues, says P&G’s Marc Pritchard