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Stories by 'Swagata Panjari'
In-depth: Has the dust settled on TRAI’s new tariff order?
In-depth: Has the dust settled on TRAI’s new tariff order?
Buoyed by growth, Colors Marathi to refresh entire programming in July
Buoyed by growth, Colors Marathi to refresh entire programming in July
Integration with JioMusic allowed us to penetrate deeper into markets, says Vinodh Bhat of JioSaavn
Integration with JioMusic allowed us to penetrate deeper into markets, says Vinodh Bhat of JioSaavn
In Digital
How OTT platforms can stand out and draw viewers in a cluttered market
How OTT platforms can stand out and draw viewers in a cluttered market
In Digital
Digital radio rides on snackable content, not just music, says Nisha Narayanan of Red FM
Digital radio rides on snackable content, not just music, says Nisha Narayanan of Red FM
In Radio
In-depth: What is driving FMCG brands to Hindi news channels?
In-depth: What is driving FMCG brands to Hindi news channels?
OTT has a twin challenge of retaining viewers and balancing ARPUs, says Nachiket Pantvaidya of ALTBalaji
OTT has a twin challenge of retaining viewers and balancing ARPUs, says Nachiket Pantvaidya of ALTBalaji
In Digital
BARC must review sample homes as current set not accurate under new TV ecosystem, say industry experts
BARC must review sample homes as current set not accurate under new TV ecosystem, say industry experts
No impact on viewership or ad revenue due to TRAI’s NTO, says Zee’s Siju Prabhakaran
No impact on viewership or ad revenue due to TRAI’s NTO, says Zee’s Siju Prabhakaran
In long run, subscription model will overtake AVOD, says Manish Aggarwal, Business Head, Zee5
In long run, subscription model will overtake AVOD, says Manish Aggarwal, Business Head, Zee5
In Digital
In-depth: How online fantasy sports is becoming a major business in India
In-depth: How online fantasy sports is becoming a major business in India
News genre ad rates grossly under-priced despite high reach, correction may happen soon: Avinash Pandey of ABP News Network
News genre ad rates grossly under-priced despite high reach, correction may happen soon: Avinash Pandey of ABP News Network
Breaking viewership records, news proves its mettle but will it get better ad rates?
Breaking viewership records, news proves its mettle but will it get better ad rates?
In-depth: Will Spotify be able to recreate its international success in India?
In-depth: Will Spotify be able to recreate its international success in India?
Will Colors branding help Rishtey forge a better relationship with viewers and advertisers
Will Colors branding help Rishtey forge a better relationship with viewers and advertisers
Ekam in its current form is half-baked, feel top advertisers
Ekam in its current form is half-baked, feel top advertisers
In Digital
Uncertainty among TV advertisers as TRAI continues to extend new tariff regime deadline
Uncertainty among TV advertisers as TRAI continues to extend new tariff regime deadline
Competition for new movie titles to increase under new tariff regime
Competition for new movie titles to increase under new tariff regime
Hindi TV journalism going down by the day, Republic Bharat will restore credibility, says Arnab Goswami
Hindi TV journalism going down by the day, Republic Bharat will restore credibility, says Arnab Goswami
New tariff regime: Old wine in new bottle?
New tariff regime: Old wine in new bottle?
Will FTA channels be advertisers’ best till TRAI's new tariff regime settles down?
Will FTA channels be advertisers’ best till TRAI's new tariff regime settles down?
Print edition to help build revenue for Firstpost.com, will add to stature and raise overall game: Rahul Kansal of Network18
Print edition to help build revenue for Firstpost.com, will add to stature and raise overall game: Rahul Kansal of Network18
In Print
New tariff regime: Placement fee to punch a hole in pockets of most FTA channels
New tariff regime: Placement fee to punch a hole in pockets of most FTA channels
How niche channels will survive under the new tariff regime
How niche channels will survive under the new tariff regime
In-depth: Will music streaming apps eat into radio’s listenership?
In-depth: Will music streaming apps eat into radio’s listenership?