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Stories by 'Shradha Mishra'
Will CarDekho touch hearts with 'The Everyday Hero'?
Will CarDekho touch hearts with 'The Everyday Hero'?
In Digital
Httpool eyes new markets with acquisitions and fresh investments, says Sunny Nagpal
Httpool eyes new markets with acquisitions and fresh investments, says Sunny Nagpal
In Marketing
There is no mantra to avoid rejections, accept it and become better in life, says Ambi Parameswaran in new book
There is no mantra to avoid rejections, accept it and become better in life, says Ambi Parameswaran in new book
In Advertising
In-depth: Why selling specifically to senior citizens is yet to catch the fancy of marketers
In-depth: Why selling specifically to senior citizens is yet to catch the fancy of marketers
In In-depth
Rising Star: Amol Roy, Founder, TheShutterCast
Rising Star: Amol Roy, Founder, TheShutterCast
In Rising Star
In-depth: A peep into the marketer’s mind when finalising a media agency
In-depth: A peep into the marketer’s mind when finalising a media agency
In Marketing
Rising star: Mahima Randhawa, Account Supervisor, Magic Circle Communications
Rising star: Mahima Randhawa, Account Supervisor, Magic Circle Communications
In Rising Star
Jaquar to shift from zero budget model to aggressive marketing in September-December peak season
Jaquar to shift from zero budget model to aggressive marketing in September-December peak season
In Advertising
IPL during festivities — two strokes of luck for ad agencies
IPL during festivities — two strokes of luck for ad agencies
In Television
Number of creative pitches sees a significant rise as economy opens up
Number of creative pitches sees a significant rise as economy opens up
In Advertising
Leadership positions will be represented by a diversely larger specialisation pool, says Paul Dueman of Tilt Brand Solutions
Leadership positions will be represented by a diversely larger specialisation pool, says Paul Dueman of Tilt Brand Solutions
In Digital
From an advertising medium to lifeline of business: Maruti Suzuki India’s Shashank Srivastava sheds light on digital’s transformation
From an advertising medium to lifeline of business: Maruti Suzuki India’s Shashank Srivastava sheds light on digital’s transformation
In Marketing
On India’s 74th Independence Day, brands focus on self-reliance and nation-building to overcome crisis
On India’s 74th Independence Day, brands focus on self-reliance and nation-building to overcome crisis
In Advertising
Red Chief to resume ATL and BTL marketing, expects increased sales in festive season
Red Chief to resume ATL and BTL marketing, expects increased sales in festive season
In Marketing
Here’s how ‘Sima Roast’ Instagram AR filter is trending in India and abroad
Here’s how ‘Sima Roast’ Instagram AR filter is trending in India and abroad
In Digital
Working more for less money: How Covid crisis impacted the biz of ad production houses
Working more for less money: How Covid crisis impacted the biz of ad production houses
In Advertising
How coronavirus will change the face of festive ad campaigns this year
How coronavirus will change the face of festive ad campaigns this year
In Advertising
MediaMonks India appoints Karan Amin as Creative Lead
MediaMonks India appoints Karan Amin as Creative Lead
In Advertising
As India unlocks, creative agencies slowly move on the long road to normalcy
As India unlocks, creative agencies slowly move on the long road to normalcy
In Advertising
Brands show changed meaning of Raksha Bandhan celebrations as everything is not the same this year
Brands show changed meaning of Raksha Bandhan celebrations as everything is not the same this year
In Marketing
Amrit Thomas quits Diageo
Amrit Thomas quits Diageo
In Marketing
Aalap Desai moves from Dentsu Webchutney to mcgarrybowen India as NCD
Aalap Desai moves from Dentsu Webchutney to mcgarrybowen India as NCD
In Advertising
Has digital creativity taken a hit or evolved during the lockdown?
Has digital creativity taken a hit or evolved during the lockdown?
In Digital
The only thing that is increasing nowadays is client expectations, say Publicis Worldwide NCDs Vikash Chemjong and Basabjit Mazumdar
The only thing that is increasing nowadays is client expectations, say Publicis Worldwide NCDs Vikash Chemjong and Basabjit Mazumdar
In Advertising
Just start and end with a genuine intention to solve a problem, say Kainaz Karmakar and Harshad Rajadhyaksha of Ogilvy India
Just start and end with a genuine intention to solve a problem, say Kainaz Karmakar and Harshad Rajadhyaksha of Ogilvy India
In Advertising