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Stories by 'Shradha Mishra'
Enactment of data protection law will be a watershed moment for digital media, Anand Chakravarthy, MD, Essence India
Enactment of data protection law will be a watershed moment for digital media, Anand Chakravarthy, MD, Essence India
In Digital
Ogilvy India CEO Kunal Jeswani’s six predictions that will shape up the creative industry
Ogilvy India CEO Kunal Jeswani’s six predictions that will shape up the creative industry
2020 will be tough in terms of growth: Kunal Jeswani, CEO, Ogilvy India
2020 will be tough in terms of growth: Kunal Jeswani, CEO, Ogilvy India
Looking to acquire AI and analytics businesses for next phase of growth: Creativeland Asia’s Sajan Raj Kurup
Looking to acquire AI and analytics businesses for next phase of growth: Creativeland Asia’s Sajan Raj Kurup
In-depth: Is comparative advertising re-emerging as a trend?
In-depth: Is comparative advertising re-emerging as a trend?
Rising Star: Shahnab Ahmad, AD, Data Science and Strategy, Posterscope India
Rising Star: Shahnab Ahmad, AD, Data Science and Strategy, Posterscope India
What brands can learn from Patanjali’s steep decline
What brands can learn from Patanjali’s steep decline
Rising Star: Netra Natarajan, Copy Supervisor, VMLY&R India
Rising Star: Netra Natarajan, Copy Supervisor, VMLY&R India
In-depth: Is performance pressure taking a toll on digital creativity?
In-depth: Is performance pressure taking a toll on digital creativity?
Vivo ad row: Is it time to relook at the pitching process?
Vivo ad row: Is it time to relook at the pitching process?
Vivo ad row: Has Ogilvy set a precedent for creative industry to call out plagiarism?
Vivo ad row: Has Ogilvy set a precedent for creative industry to call out plagiarism?
Vivo ad row: Never plagiarised, have enough talent and awards to prove our worth, says Dentsu Impact on Ogilvy Lawsuit
Vivo ad row: Never plagiarised, have enough talent and awards to prove our worth, says Dentsu Impact on Ogilvy Lawsuit
Consumer durables get a cracking start in Q3, have high hopes for rest of festive period
Consumer durables get a cracking start in Q3, have high hopes for rest of festive period
Zivame aims for exponential growth, focuses on digital marketing
Zivame aims for exponential growth, focuses on digital marketing
Rising Star: Aditya Narayan, Copy Supervisor, L&K Saatchi & Saatchi
Rising Star: Aditya Narayan, Copy Supervisor, L&K Saatchi & Saatchi
How falling ad budgets are impacting the agency-brand relationship
How falling ad budgets are impacting the agency-brand relationship
Avon to spend heavily on digital and print for Avon Lingerie, targets mass reach
Avon to spend heavily on digital and print for Avon Lingerie, targets mass reach
Mother Sparsh bets high on digital, aims to be a Rs 20-crore brand by FY 22
Mother Sparsh bets high on digital, aims to be a Rs 20-crore brand by FY 22
In Digital
How Samsung and Cheil attempt to give voice to deaf-blind through Good Vibes
How Samsung and Cheil attempt to give voice to deaf-blind through Good Vibes
How the economic slowdown has become a testing time for India's creative industry
How the economic slowdown has become a testing time for India's creative industry
Jewellery brands have high hopes from festive season, to spend big on digital
Jewellery brands have high hopes from festive season, to spend big on digital
In-depth: Fashion and apparel brands expect bumper sales during festive season, to launch ad blitzkrieg
In-depth: Fashion and apparel brands expect bumper sales during festive season, to launch ad blitzkrieg
Posterscope aims Rs 650-cr business in FY21, identifies programmatic DOOH as key growth driver
Posterscope aims Rs 650-cr business in FY21, identifies programmatic DOOH as key growth driver
How moment marketing is working for brands
How moment marketing is working for brands
Legrand India to drive growth through digital and experiential marketing
Legrand India to drive growth through digital and experiential marketing