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Stories by 'Shivaji Dasgupta'

: Thank you Lalit Modi for the Border-Gavaskar Trophy
In Guest Times

: Is craft in advertising a necessity or a luxury?
In Guest Times

: Are you a Passionate Pant or a Serious Saha?
In Guest Times

: Is ‘In The Home’ the future of ‘Out Of Home’?
In Guest Times

: What if 2021 is a bigger disaster?
In Guest Times

: Why are brokers not packers?
In Guest Times

: Honey for nothing and the buzz for free
In Guest Times

: Long live Mahashay. Long live the Masala Magic.
In Guest Times

: Did Smith and Maxwell deliberately fail in the IPL?
In Guest Times

: Why is Shahrukh Khan endorsing Byju’s? And why are we believing him?
In Guest Times

: Virat Kohli and the death of the metaphor
In Guest Times

: Neither saint nor sinner, Tanishq is a smart winner
In Guest Times

: Is Technology killing your Brand Proposition?
In Guest Times

: Why men love men and women hate women
In Guest Times

: Is the lockdown making nuclear families behave like joint families?
In Guest Times

: ‘Play From Home’ — Why Homereca is the new Horeca
In Guest Times

: Not afraid of dying? Welcome to Mortality Marketing.
In Guest Times

: Stop Discounting, start Premiumising
In Guest Times

: A tale of two mergers — VI + Rhea-Kangana
In Guest Times

: Do you belong to Condominium India?
In Guest Times

: WPP, say no to ageism
In Guest Times

: Why was I such a corporate disaster?
In Guest Times

: Why the IPL will rapidly reunite friends
In Guest Times

: Microsoft, Google and Zoom are losing the WFH wars
In Guest Times

: Are you ready for your customer?
In Guest Times

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