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Bisleri’s camels back in new avatar in ‘Har Paani Ki Bottle Bisleri Nahin’ 2.0
Bisleri’s camels back in new avatar in ‘Har Paani Ki Bottle Bisleri Nahin’ 2.0
AVDS strengthens senior management team, hires Anil Kumar as CEO
AVDS strengthens senior management team, hires Anil Kumar as CEO
To promote ‘Avengers Endgame’, Cinepolis to host India’s first movie marathon screening of popular Marvel films
To promote ‘Avengers Endgame’, Cinepolis to host India’s first movie marathon screening of popular Marvel films
Disney+ to go live in US market with 25+original series from November 12
Disney+ to go live in US market with 25+original series from November 12
Tiger Shroff is brand ambassador of 8 PM Premium Black Music CDs
Tiger Shroff is brand ambassador of 8 PM Premium Black Music CDs
DDB Mudra Group wins social media mandate for Delhi International Airport
DDB Mudra Group wins social media mandate for Delhi International Airport
In Digital
MX Player rides on marketing strategy to register 75 million daily active users
MX Player rides on marketing strategy to register 75 million daily active users
Sprite takes interactive storytelling route to refresh consumers this summer
Sprite takes interactive storytelling route to refresh consumers this summer
Medlife.com awards creative mandate to Lowe Lintas
Medlife.com awards creative mandate to Lowe Lintas
YouTube eyes 500mn Indian users by 2020
YouTube eyes 500mn Indian users by 2020
In Digital
Clutter-breaking ads, consumer-centric approach helped us stay relevant, says Rohit Kapoor of Perfetti Van Melle
Clutter-breaking ads, consumer-centric approach helped us stay relevant, says Rohit Kapoor of Perfetti Van Melle
Anytime Fitness to take influencer marketing route to expand base in India
Anytime Fitness to take influencer marketing route to expand base in India
Oppo awards ICC World Cup campaign mandate to ITW Playworx
Oppo awards ICC World Cup campaign mandate to ITW Playworx
This IPL, Pillsbury Cookie Cake gives rest of India a team to cheer for
This IPL, Pillsbury Cookie Cake gives rest of India a team to cheer for
TRAI forces BARC to make data public, but how do the numbers look like?
TRAI forces BARC to make data public, but how do the numbers look like?
Prestitia awards creative mandate to Aaron Idea Communications
Prestitia awards creative mandate to Aaron Idea Communications
FreeCharge celebrates little efforts that often go unnoticed
FreeCharge celebrates little efforts that often go unnoticed
Micro-marketing, vernacular is way forward for OTT platforms to tap tier II-tier III markets
Micro-marketing, vernacular is way forward for OTT platforms to tap tier II-tier III markets
In Digital
Sponsorship of non-cricket leagues sees massive slump but cricket grows at 34%: ESP Properties Study
Sponsorship of non-cricket leagues sees massive slump but cricket grows at 34%: ESP Properties Study
Lizol offers germ-kill solution to ensure better health for all
Lizol offers germ-kill solution to ensure better health for all
Use Dr. Fixit and get rid of water leakage, says Amitabh Bachchan
Use Dr. Fixit and get rid of water leakage, says Amitabh Bachchan
How brands pranked consumers this April Fool’s Day
How brands pranked consumers this April Fool’s Day
In election season, GECs plug Modi government’s schemes in daily soaps
In election season, GECs plug Modi government’s schemes in daily soaps
Three trends from world’s top 100 creative campaigns
Three trends from world’s top 100 creative campaigns
How Bollywood’s legendary villain late Amrish Puri became the campaign face for Beardo’s debut in perfume category
How Bollywood’s legendary villain late Amrish Puri became the campaign face for Beardo’s debut in perfume category