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Brands applaud as Chandrayaan-2 embarks on Moon mission
Brands applaud as Chandrayaan-2 embarks on Moon mission
Crystal Rix becomes first Global CMO of BBDO Worldwide
Crystal Rix becomes first Global CMO of BBDO Worldwide
Ellementry.com has major expansion plans in store, will launch TVC for brand awareness
Ellementry.com has major expansion plans in store, will launch TVC for brand awareness
In Digital
Viacom18 Digital Ventures launches Voot Kids, an OTT app for children
Viacom18 Digital Ventures launches Voot Kids, an OTT app for children
In Digital
How Hitachi and Barista joined ranks to attract millennials
How Hitachi and Barista joined ranks to attract millennials
Flipkart appoints Hindustan Unilever’s Vikas Gupta as Marketing Head
Flipkart appoints Hindustan Unilever’s Vikas Gupta as Marketing Head
In Digital
Star India shatters viewership records this cricket world cup but did it meet revenue targets?
Star India shatters viewership records this cricket world cup but did it meet revenue targets?
Vodafone Idea brings back Asha and Bala to reach out to audiences
Vodafone Idea brings back Asha and Bala to reach out to audiences
Broadcasters draw parallel between landing page and ‘free basic’, seek TRAI’s action
Broadcasters draw parallel between landing page and ‘free basic’, seek TRAI’s action
Coca-Cola rides on cricket to engage with consumers, both online and offline
Coca-Cola rides on cricket to engage with consumers, both online and offline
Star Sports 1 Marathi launched
Star Sports 1 Marathi launched
Banks should use data bank to enhance customer experience, focus on women: Sussane O’Gorman of Kantar
Banks should use data bank to enhance customer experience, focus on women: Sussane O’Gorman of Kantar
Amazon Prime Day goes all guns blazing to expand its TG
Amazon Prime Day goes all guns blazing to expand its TG
In Digital
Star loses on premium spot buys as India exits World Cup
Star loses on premium spot buys as India exits World Cup
MG Motor India’s Pallavi Singh steps down as Head of Marketing
MG Motor India’s Pallavi Singh steps down as Head of Marketing
Gayatri Yadav moves on from Star India
Gayatri Yadav moves on from Star India
MIB approves launch of Sony Marathi HD and ABP News HD
MIB approves launch of Sony Marathi HD and ABP News HD
Budget 2019: Remove angel tax, fast-track digitisation, put more money in consumers’ pockets, M&E industry tells FM Nirmala Sitharaman
Budget 2019: Remove angel tax, fast-track digitisation, put more money in consumers’ pockets, M&E industry tells FM Nirmala Sitharaman
Chanpreet Arora resigns as CEO of Vice Media
Chanpreet Arora resigns as CEO of Vice Media
Zee Group appoints Rohit Chadda as CEO-Digital Publishing
Zee Group appoints Rohit Chadda as CEO-Digital Publishing
Rediffusion Group ropes in Neeraj Sharma as Head of Planning
Rediffusion Group ropes in Neeraj Sharma as Head of Planning
Sangeetha Aiyer appointed as Head of Network 18 Digital’s brand and marketing initiatives
Sangeetha Aiyer appointed as Head of Network 18 Digital’s brand and marketing initiatives
Data tech, personalisation, great storytelling and purpose-led direction will lead marcom in 2019: Neil George
Data tech, personalisation, great storytelling and purpose-led direction will lead marcom in 2019: Neil George
India-Pak World Cup match records 229 mn viewers in India
India-Pak World Cup match records 229 mn viewers in India
Sun Network appoints Suriyanarayanan Ramsai as National Sales Head for Malayalam cluster
Sun Network appoints Suriyanarayanan Ramsai as National Sales Head for Malayalam cluster