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Stories by 'Sakshi Sharma'
In-depth: What’s in store for brands in Women’s Premier League
In-depth: What’s in store for brands in Women’s Premier League
In In-depth
Union Budget 2023: Business news platforms gear up to grab maximum eyeballs and advertisers' attention
Union Budget 2023: Business news platforms gear up to grab maximum eyeballs and advertisers' attention
In Television
Star Sports aims at making IPL 2023 biggest ever on TV
Star Sports aims at making IPL 2023 biggest ever on TV
In Television
Boost rural consumption, tax concessions: Media industry’s expectations from Union Budget 2023
Boost rural consumption, tax concessions: Media industry’s expectations from Union Budget 2023
In Television
Dish TV’s Watcho aims to democratise and massify paid OTT subscriptions
Dish TV’s Watcho aims to democratise and massify paid OTT subscriptions
In OTT
In-depth: What is giving sleepless nights to marketing heads of India’s top brands?
In-depth: What is giving sleepless nights to marketing heads of India’s top brands?
In In-depth
In-depth: What’s making traditional brands strengthen their D2C arms
In-depth: What’s making traditional brands strengthen their D2C arms
In In-depth
How effective sampling works for personal care category brands
How effective sampling works for personal care category brands
In Marketing
D2C to take big leap of faith in 2023 as brands want to understand audience better: Rupak Ved of LS Digital
D2C to take big leap of faith in 2023 as brands want to understand audience better: Rupak Ved of LS Digital
In Digital
In-depth: Is Twitter’s ‘view count’ metric a boon or bane for marketers?
In-depth: Is Twitter’s ‘view count’ metric a boon or bane for marketers?
In In-depth