Stories by
'Manita Nath'
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- 2019 will be complicated yet fruitful for us: Yashaswini Samat of Grey Group India
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- Our focus is more on engagement than clients: Anil S Nair of L&K Saatchi & Saatchi
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- Growth target for 2019 ahead of industry rate, digital contributes significant part of revenue: Dheeraj Sinha of Leo Burnett
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- AI and content will drive the growth of advertising: Atika Malik, COO, Cheil India
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- FCB India eyes 25% revenue from digital by 2019
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- How transgender advertising is breaking bias in India's social construct
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- Return on emotions, not ROI, is measurable benchmark for Sindoor Khela campaign: Sanjeev Bhargava, TOI
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- Unless cause makes sense, brands should focus on functional ads, says Roopak Saluja of The 120 Media Collective
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- Brands capture different hues of Durga Pujo in new festive campaigns
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- Retail players forcing e-commerce to invest more on traditional marketing, says Prachi Mohapatra of Fbb
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- Bollywood celebrities for international tourism campaigns: A hit or a miss?
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- Secret Temptation’s new campaign encourages women to #OwnYourTemptation
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- You are as good as your last film, says Amit Sharma of Chrome Pictures
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- Uber Eats refreshes 90s memories in new campaign ‘Purane prices, naya app’
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- ‘Baap Ka Road’ phrase in road safety campaign sends out a hard-hitting message
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- What made MP Tourism’s Memories of Destination ad the ‘World’s most honest film’
