Stories by
'Archit Ambekar'
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- Rising Star: Deleise Ross, Group Head, Strategy and Connections Planning, Carat India
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- It’s all in the family, siblings rock the ad world
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- Decoding digital ads: How brands are constantly innovating to engage with demanding customers
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- Rising Star: Harshik Suraiya, Creative Director, Ogilvy & Mather
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- In-depth: Web series, original programmes and the new-age digital audience
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- Exploring ambient OOH beyond malls and multiplexes
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- Rising Star: Hitesh Patel, VP, Marketing and Analytics, Fountainhead MKTG Digital
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- Dipstick: Is there potential for a male-skewed Hindi GEC?
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- Rising Star: Appar Grover, Senior Art Director, IContract
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- Is digital advertising growth at risk?
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- Our daily active usage grew by 14% y-o-y, says Twitter’s Taranjeet Singh
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- Mobile advertising: A tsunami brands can’t ignore any more
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- We’re trying to build a better experience for customers, says Raymond's Sanjay Behl
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- One can’t get away from cricket in India, says Adidas’ Dhanashree Sowani
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- Does Flipkart’s proposed bid to acquire rival Snapdeal make business sense?
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- The radio business is challenging but profitable, says Red FM’s Nisha Narayanan
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- Dipstick: Will OTT players in India gain from YouTube ad controversy?
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- Lego’s #BuildAmazing campaign inspires kids to explore, imagine and create
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- Has Snapchat put its foot in the mouth?
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- Dipstick: Thumbs up for BARC’s digital measurement service EKAM
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- Hiking ad rates in radio is the new trend, but have they reduced their inventory too?
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- Stories are everywhere, says Instagram’s new campaign
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- Human-AI solution is only way to balance content quality: Blaze’s Carlos Fernandes
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- Dipstick: Is Facebook being bullish about ‘Stories’ or just trying to stymie Snapchat?