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Search Results for 're-invent'
ROAS vs engagement: What role can magazines play in brand building?
ROAS vs engagement: What role can magazines play in brand building?
In Print
News18’s L'Aspiration Summit brings royalty, history, food, and fashion together in Udaipur
News18’s L'Aspiration Summit brings royalty, history, food, and fashion together in Udaipur
In Television
Scarecrow M&C Saatchi elevates Mustafa Kapasi to Executive Creative Director role
Scarecrow M&C Saatchi elevates Mustafa Kapasi to Executive Creative Director role
In Advertising
K Madhavan puts forth industry’s 5-point wishlist from I&B ministry
K Madhavan puts forth industry’s 5-point wishlist from I&B ministry
In Advertising
Experts urge Coca-Cola to either avoid athletes as endorsers or introduce a healthier portfolio
Experts urge Coca-Cola to either avoid athletes as endorsers or introduce a healthier portfolio
In Advertising
As stressed consumers seek more excitement from entertainment, Zee Biskope plans fresh content slate
As stressed consumers seek more excitement from entertainment, Zee Biskope plans fresh content slate
In Television
Taboola launches brand awareness solution tool Taboola High Impact
Taboola launches brand awareness solution tool Taboola High Impact
In Digital
Kinnect secures digital media mandate for Maple
Kinnect secures digital media mandate for Maple
In Digital
Emotional data will be more relevant than big data in 2021, feel BBDO India’s Josy Paul and Suraja Kishore
Emotional data will be more relevant than big data in 2021, feel BBDO India’s Josy Paul and Suraja Kishore
In Digital
Constantly re-invent my craft to be on top as I fear becoming a ‘has-been’, says Ram Madhvani of Equinox Films
Constantly re-invent my craft to be on top as I fear becoming a ‘has-been’, says Ram Madhvani of Equinox Films
In Advertising
Mi India showcases Redmi Note 9 Pro Max as hero of the TVC
Mi India showcases Redmi Note 9 Pro Max as hero of the TVC
In Ad Craft
Vivek Sharma to step down from Panasonic Life Solutions India after a three-year stint
Vivek Sharma to step down from Panasonic Life Solutions India after a three-year stint
In Marketing
Promax Awards goes online in its 17th India edition, ‘Re-Invent’ is the theme for 2020
Promax Awards goes online in its 17th India edition, ‘Re-Invent’ is the theme for 2020
In Digital
Milestone Brandcom to augment agency’s OOH business by adopting new technology and media insights
Milestone Brandcom to augment agency’s OOH business by adopting new technology and media insights
In OOH
KPMG International’s The truth about customer loyalty report: Four ways retailers can revitalise loyalty programmes
KPMG International’s The truth about customer loyalty report: Four ways retailers can revitalise loyalty programmes
In Marketing
Dentsu Impact wins digital creative mandate for Tata Global Beverages’ tea brands
Dentsu Impact wins digital creative mandate for Tata Global Beverages’ tea brands
In Advertising
Posterscope aims Rs 650-cr business in FY21, identifies programmatic DOOH as key growth driver
Posterscope aims Rs 650-cr business in FY21, identifies programmatic DOOH as key growth driver
In Advertising
Commentary: Will 2019 be a decisive year for ad agencies trying to reinvent?
Commentary: Will 2019 be a decisive year for ad agencies trying to reinvent?
In Commentary
Commentary: Wunderman Thompson — survival of the fittest
Commentary: Wunderman Thompson — survival of the fittest
In Commentary
What does Coca-Cola’s interest in Horlicks tell us about the brand and its ambition?
What does Coca-Cola’s interest in Horlicks tell us about the brand and its ambition?
In Marketing
We’re not an ad agency but a disruption company: Chris Garbutt, Global CCO, TBWA
We’re not an ad agency but a disruption company: Chris Garbutt, Global CCO, TBWA
In Cannes Lions 2018
In-depth: Are brand mascots a dying trend?
In-depth: Are brand mascots a dying trend?
In In-depth
Goafest 2018: In an increasingly technical world, you have to become more human, says Dean Donaldson of Kaleidoko
Goafest 2018: In an increasingly technical world, you have to become more human, says Dean Donaldson of Kaleidoko
In Goafest 2018
Goafest 2018: Act at early stages to tackle disparity with women, says Rosie Yakob of Genius Steals
Goafest 2018: Act at early stages to tackle disparity with women, says Rosie Yakob of Genius Steals
In Goafest 2018
V-Guard unveils new brand identity
V-Guard unveils new brand identity
In Marketing