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Search Results for 'CTV'
Zee5 Global reveals CTV viewership jump by 75% in the US
CTV has become the fastest-growing screen for us over past 5 years: YouTube
In Digital
YouTube draws flak from ad agencies over plans to use own co-viewing data for CTV ads
In Digital
CTV ad spends growth 3X slower than retail media spends: WARC
In Digital
Samsung Ads India partners with Max Life to drive brand reach across Connected TV audiences
India Today Group secures top spot in CTV news segment: Comscore
Free ad-supported streaming TV growing steadily in India; 63% surge in hours of viewing: Amagi report
We’ve upped our ad budgets by 30% YoY for FY24: Yogesh Tewari of RPSG Group
CTV impressions increasing 369% YoY in India as compared to 62% globally: DoubleVerify report
YouTube announces new updates for CTV advertisers; gives major push to AI
In Digital
LG Ad Solutions and Tyroo sign agreement to market CTV ad solutions in Southeast Asia
In Digital
Content, Commerce and Community have been growing exponentially owing to technological innovations: Jyoti Deshpande
Mobile supremacy, CTV strategy to help JioCinema reach $330-$350 million in ad sales: MPA's report on IPL 2023
Viacom18 bundles TV ad spots as value addition with CTV for WPL 2023
Why IPL won’t scale up on Digital
Magnite launches next-generation CTV and OTT monetisation platform – ‘Magnite Streaming’
DoubleVerify exposes ‘BeatSting,’ a scheme generating fake audio ad traffic at scale through large audio platforms
In Digital
IPL 2023: Here’s what brands will have to shell out to advertise on JioCinema
CTV in India – A scale not proportionate to the hype
In Digital
Increased investment in retail media to fuel growth of CTV and Live sports: Vishal Jacob of Wavemaker India
In Digital
India Today Group claims leadership in CTV viewership
84% households in India have more than 1 person watching CTV: India CTV 2.0 Report by mediasmart
Will cable operators sustain a 5G assault on linear TV?
How brands can leverage programmatic for CTV and DOOH
In Digital
CTV audiences more likely to spend on discretionary products than other internet users: Interactive Avenues and Matterkind Playbook