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Sideways secures creative mandate for Pidilite’s Haisha Paints
The One Club for Creativity wraps up Portfolio Night Mumbai 2023
Tata Sampann Yumside’s new campaign invites consumers to savour the joy of eating
Have brand taglines evolved to become hashtags?
Has the era of brand taglines come to end?
AutumnGrey’s Swati Balani joins Sideways Consulting as Creative Head-Digital
Sideways onboards Aditi Patwardhan as Chief Strategy Officer
Sleepwell aims to redefine wedding gifting through its latest campaign
Sideways conceptualises Pidilite’s new film giving a shout out to its star product ‘WD-40’
Sideways Play launches card game for word lovers, ‘WordIt!’
Ranveer Singh learns new ‘moves’ for Rupa Frontline’s latest campaign
An idea can change your life, but what if the whole idea changes?
People or agency – what drives the brand-agency relationship?
Active lifestyle brand Ninety One launches ‘Engineered for More’ campaign
Sideways onboards Nilay Moonje, elevates Sameer Sojwal to jointly lead its Creative team
Sideways gets dry fruits company Happilo’s creative mandate
Meesho partners with Sideways for brand building
FinTech company Groww partners with Sideways Consulting for new ad campaign
Sideways launches DiiCii and DiiCii games, unveils campaign
Sideways Consulting bags mandate for SleepX
In Digital
MyGlamm launches first national TVC with brand ambassador Shraddha Kapoor
Fintech company Niyo targets millennials, GenZ with ad campaigns
Sideways Consulting bags mandate for Multipie
Flipkart appoints Sideways to mentor eight startups under its Flipkart Leap accelerator programme
Sideways Consulting is the creative partner of Chakote