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Wunderman Thompson expands its global B2B offering with launch of ‘Inspired B2B’
Wunderman Thompson expands its global B2B offering with launch of ‘Inspired B2B’
In Marketing
India versus Bharat: Marketers deliberate on the art of marketing
India versus Bharat: Marketers deliberate on the art of marketing
In In-depth
Senco Gold and Diamonds invites pitch from media AOR agencies
Senco Gold and Diamonds invites pitch from media AOR agencies
In Advertising
FanCode to exclusively live-stream Bangladesh Premier League 2023 in India
FanCode to exclusively live-stream Bangladesh Premier League 2023 in India
In Digital
Aditya Birla Group’s ‘House of Brands’ venture TMRW partners with eight digital-first Lifestyle brands
Aditya Birla Group’s ‘House of Brands’ venture TMRW partners with eight digital-first Lifestyle brands
In Marketing
ITC's Candyman Fantastik Chocobar XL's campaign puts things in perspective by asking, 'XL hai kya?'
ITC's Candyman Fantastik Chocobar XL's campaign puts things in perspective by asking, 'XL hai kya?'
In Ad Craft
Our target market has moved towards Tier-2 and Tier-3 cities, says Sugato Banerji of Dish TV
Our target market has moved towards Tier-2 and Tier-3 cities, says Sugato Banerji of Dish TV
In Television
Snap Inc's Gaurav Jain joins ShareChat as Head of Emerging Business
Snap Inc's Gaurav Jain joins ShareChat as Head of Emerging Business
In Digital
After Thums Up, Sprite also becomes billion-dollar brand in Indian market
After Thums Up, Sprite also becomes billion-dollar brand in Indian market
In Marketing
H&M India’s campaign, ‘Brighter Than Ever’ makes the third comeback for this festive season’s celebrations
H&M India’s campaign, ‘Brighter Than Ever’ makes the third comeback for this festive season’s celebrations
In Ad Craft
The road ahead with 5G implementation: Users to get up to 600 mbps speed during launch phase and at par with PC
The road ahead with 5G implementation: Users to get up to 600 mbps speed during launch phase and at par with PC
In Digital
One Digital Entertainment partners with Twitter to drive awareness for Flipkart’s Big Billion Days
One Digital Entertainment partners with Twitter to drive awareness for Flipkart’s Big Billion Days
In Marketing
M&E sector should grow to more than $100 billion by 2030, says MIB Secretary Apurva Chandra
M&E sector should grow to more than $100 billion by 2030, says MIB Secretary Apurva Chandra
In Television
Samsonite grows by 109% over last year; plans to launch large-scale campaign soon
Samsonite grows by 109% over last year; plans to launch large-scale campaign soon
In Marketing
Tecno Mobile collaborates with Cosmopolitan India to introduce its Camon 19 series with ‘Stylish Affair’ campaign
Tecno Mobile collaborates with Cosmopolitan India to introduce its Camon 19 series with ‘Stylish Affair’ campaign
In Marketing
Atrangii TV, Ullu app Founder and CEO Vibhu Agarwal launches e-commerce platform ‘Ullu 99’
Atrangii TV, Ullu app Founder and CEO Vibhu Agarwal launches e-commerce platform ‘Ullu 99’
In Marketing
Making noise creates awareness, it’ll be better if brands do something about it too, says GCPL’s Sudhir Sitapati
Making noise creates awareness, it’ll be better if brands do something about it too, says GCPL’s Sudhir Sitapati
In Marketing
Tata Starbucks’s #ItStartsWithYourName campaign urges customers to experience the connection it offers
Tata Starbucks’s #ItStartsWithYourName campaign urges customers to experience the connection it offers
In Ad Craft
In-depth: Small towns to play a major role in radio ad rates recovery to pre-pandemic levels
In-depth: Small towns to play a major role in radio ad rates recovery to pre-pandemic levels
In In-depth
In-depth: Shrinkflation – What brands lose by reducing product size
In-depth: Shrinkflation – What brands lose by reducing product size
In In-depth
OnePlus TV’s latest ad film featuring Shahid and Mira Kapoor promotes newly launched OnePlus TV Y1S and Y1S Edge
OnePlus TV’s latest ad film featuring Shahid and Mira Kapoor promotes newly launched OnePlus TV Y1S and Y1S Edge
In Ad Craft
Advertising spends to see a boost during upcoming IPL & cricket season; will be an exciting summer for brands, says Perfetti’s Rohit Kapoor
Advertising spends to see a boost during upcoming IPL & cricket season; will be an exciting summer for brands, says Perfetti’s Rohit Kapoor
In Marketing
BMI Exclusive: Once broadcasters withdraw cases, will reinitiate consultation for NTO 2.0, says TRAI Chairman PD Vaghela
BMI Exclusive: Once broadcasters withdraw cases, will reinitiate consultation for NTO 2.0, says TRAI Chairman PD Vaghela
In Television
NXTDigital launches ‘combo’ package for subscribers; includes TV channels, broadband and OTT
NXTDigital launches ‘combo’ package for subscribers; includes TV channels, broadband and OTT
In Digital
Inspired by the many smiles of India, Britannia Good Day launches new identity
Inspired by the many smiles of India, Britannia Good Day launches new identity
In Advertising