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Why does 5 Star opt for a 'counterculture' advertising approach to set itself apart?
MS Dhoni surprises fans with home visits in new Lay's campaign
34% stay updated on festive offers via social media ads, 32% by word of mouth: Survey
Wion launches ‘Wion World of Cricket’ show
Haldiram's new TVC captures joy of shared meals and togetherness
NDTV launches regional channel NDTV Madhya Pradesh-Chhattisgarh
The duo Imran Khan and Chirag Raheja launch new agency ‘Human’
Cult.sport’s new campaign aims to change the way people perceive sports in everyday lives
We wish to bring back the long-lost culture of warmth in agency biomes: Viral Pandya of Cog Culture
Basic rule of being true to one’s job is pouring one’s heart and dedication into it: Faraz Sayed of Carat
Sony SAB to launch new fiction show ‘Dil Diyan Gallaan’
Rishabh Pant features in D2H’s new campaign announcing revamped brand positioning
The Womb’s new campaign for International Sunny Soyafit Oil promises the benefit of ‘heart health’
SBI General launches ‘Know Your Heart Health’ initiative in association with Apollo 24/7 on World Health Day
adidas & Ivy Park announce capsule collection inspired by love, ‘Ivy Heart’
On World Heart Day, Dhara puts spotlight on importance of heart health among young Indians
Ashok Leyland and Schbang celebrate Ramadan with a heart-warming film
Brandmovers India partners with Ricela, launches digital campaign to raise awareness on preventing cholesterol
Lux encourages women to rise above biases, find strength in doing what they love and make them happy
#BestofTweets 2020: How brands used Twitter to connect with audiences in India
In Digital
Times Network comes up with season 2 of ‘Tales of Valour’, a docu-series featuring gripping stories of bravery
Facebook's 'Pooja Milk Centre' short film wasn't even a part of the brief: Neeraj Kanitkar of Taproot Dentsu
In Digital
IPG Mediabrands’ Reprise launches global e-commerce unit ‘Reprise Commerce’
In Digital
Reliance General Insurance unveils a new brand campaign with a mascot ‘BroBot’
Colors Infinity celebrates courage of LGBTQIA+ community through video series ‘Acceptance with Pride’