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In two to three years, advertisers will completely switch to digital for IPL: Anil Jayaraj
Want to make a name in worldwide agency sphere without global tie-ups: SoCheers Co-Founders
Bard is Google’s answer to ChatGPT, but how impactful is it going to be?
In Digital
Indian adex to grow by 15.07% to reach Rs 1,13,575 crore by end of 2024: Dentsu
How has the consumer changed in a post-Covid world?
IMC Advertising joins hands with ThreePercent Collective
What share of Indian M&E industry each medium will command in 2030?
In OTT
Global retail media likely to reach $101 billion in 2022: GroupM’s e-commerce and retail media forecast
Abhinav Srivastava joins Madison Public Relations as CEO
New US Senate bill might push Google to break up ad business
In Digital
Wondrlab onboards Mandar Sawant & Sherwin Mascarenhas as Content Directors
In Digital
Transparency, third-party measurement and affordability can fuel OTT advertising, say experts
In OTT
How Apple’s cookie-less environment will affect digital advertising in India
In Digital
Liqvd Asia onboards Dentsu Isobar’s Anish Varghese as its Chief Creative Officer
In Digital
The Qt Company launches digital advertising solution with focus on monetisation, productivity
In Digital
Expecting a 75% growth in 2022, says Mehul Gupta of SoCheers
In Digital
Digital transformation will be behind 9% growth in global adspend in 2022: Zenith Forecasts
mFilterIt busts unacknowledged, unaccounted and underrepresented myths around digital ad fraud
In Digital
Umang Puri joins FoxyMoron as Creative Director, North
Social growth and m-commerce drive mobile advertising spend to $62bn in APAC
In Digital
Retailers to emerge as large media players in digital advertising space: Taranjeet Singh of Criteo
In Digital
The Trade Desk launches new trading platform ‘Solimar’ for marketers
In Digital
India to be the fastest-growing market for telecom advertising between 2020 and 2023, forecasts Zenith
Lack of consistency in policies and opaque measurement may stall digital adex growth, feel brands
In Digital
User experience and ad viewability: Defining the key aspects of ad quality