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News Flash: NBCUNiversal and Viacom18’s JioCinema sign multi-year content deal
In OTT
Abby 2023: Leo Burnett India is Creative Agency of the Year for the second year in a row
Goafest 2023: Data is a double-edged sword, say marketing professionals
Bajaj Consumer Care onboards AdGlobal360 to enhance its discoverability on Flipkart
Snapchat reaches over 200 million monthly active users in India, says Snap Inc
In Digital
OTTplay aims to acquire over 50 platforms by end of year: Avinash Mudaliar
In OTT
Cheil India appoints Leo Burnett’s Amit Nandwani as National Creative Director
Globale Media invests in gaming and e-sports content platform Rooter
In Digital
Meta’s Head of Partnerships Manish Chopra quits
In Digital
Mondelez India signs AdGlobal360 for e-commerce retail analytics and digital shelf management solution – eBuX
In Digital
JioCinema prices HBO content at Rs 999 a year; will it find enough subscribers?
In Digital
aha elevates Rajshekhar Baddam to Marketing Head role
In OTT
The Script Room appoints Satish Sethumadhavan as Creative Head
Drop in FIRs against OTT content due to self-regulation mechanism: Joint Secy Vikram Sahay
In OTT
Indian language news consumer shows increased propensity for online transactions: Kantar-Google report
In Digital
Brand message/content alignment changes consumer perception: DoubleVerify report
OTT platform VROTT becomes 26th addition to Tata Play Binge platform
In OTT
Govt wants OTT sector to grow fast without being bogged down by regulations: I&B Secy Apurva Chandra
In OTT
Content, Commerce and Community have been growing exponentially owing to technological innovations: Jyoti Deshpande
WION to present top news from around the globe in ‘World DNA’ show
Creative agencies rake in 20-30% additional revenue during IPL 2023
JioCinema to stream HBO content starting next month
In OTT
MX Player signs deal with BEC World to showcase 200+ hours of Thai drama content in India
In OTT
aha to now be available on Tata Play Binge
In OTT
With things taking a not-so-sweet turn for ‘health’ drinks, is it finally time for govt to step in?