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Search Results for 'Shashank Srivastava'
CPM versus ER: How advertisers prefer to buy ads on CTV
In-depth: Free sports streaming – A smart move or a long-term risk?
Explained: The state of CTV advertising in India
Cricket World Cup finals ad rates skyrocket for India vs Australia clash
Are advertisers losing interest in Horror Shows on GECs?
Is it time to pitch JioCinema vs YouTube?
In Digital
ESPNcricinfo and Maruti Suzuki Arena host exclusive Pre-ODI World Cup event
Zee TV’s singing reality show Sa Re Ga Ma Pa onboards 18 sponsors
‘Real’ deal behind Indian adland’s overarching push on sustainability in the ‘Reel’ world
ISA re-elects Sunil Kataria as Chairman for 8th year in a row
Shailesh Gupta elected MRUCI Chairman; Shashank Srivastava as Vice Chairman
In Print
Maruti Suzuki celebrates six years of Arena with Rs 18 crore ad blitzkrieg
When rains disrupt matches, ‘MG plan’ gets activated for advertisers
Audit Bureau of Circulations names Srinivasan K Swamy as Chairman
How Bigg Boss selling TV+digital together will play out
Automobile sector plans ad blitzkrieg to drive bumper sales this festive season
How will BCCI media rights deal play out for Viacom18?
Maruti to spend more on upcoming cricket tournaments than IPL
In-depth: Marketers gear up to pay premium for high-impact properties this festive season
How will increase in BCCI media rights value impact broadcasters’ economics?
Ad spends during festive, sporting season to increase by 15% this year
ICC World Cup ad rates touch all-time high; Disney Star set to make up for IPL shortfall
World Cup, Asia Cup free on Hotstar: Advertisers expect double reach, better targeting, lesser CPM rates
In OTT
Maruti Suzuki appoints AdGlobal360 for its pan India hyperlocal marketing
Industry leaders press for IRS; say ABC not an alternative currency for print
In Print