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Best practices in leveraging new-age technology for successful brand campaigns
MMA Global India reveals shortlisted nominees for Smarties India 2023 Awards
GroupM and MMA launch the ONDC Playbook
MMA all set to host ‘MMA Impact’ event in Delhi
MMA Global India concludes ‘MMA Impact India 2023’ event
GroupM and MMA launch ‘Transform to Thrive’ – a guide for modern marketers
MMA India launches sneak preview of ‘Winning With Data- The CXO’s Handbook’
90% of digital marketers aware of audio advertising, but only 40% use it: MMA-GroupM report
MX Player to bring viewers MMA reality series and more enthralling international content this December
In OTT
91% of marketers leveraged consumer data for marketing in 2022, says MMA EY report unveiled at ‘Data Unplugged’ event
Multiscreening has become the most significant consumer behaviour for the Indian marketing industry: MMA – WARC report
MMA India awards over 89 NFTs to winners at Smarties 2022
In Digital
50% of APAC marketers are preparing for Web 3 arrival: WARC, MMA Global report
Cadbury Celebrations becomes ‘Brand of the Year’ at MMA India’s Smarties 2022
How marketers can navigate advertising in a privacy-first world
In Digital
64% brand custodians in country are unaware of what brand safety really means: MMA MFilterIT India Brand Safety Report 2021
MX Studios to present MMA reality show ‘Kumite 1 Warrior Hunt’
In Digital
MX Takatak, Mindshare, Kinnect, Aditya Birla Capital, Ultratech and Affle get top honours at MMA’s Smarties India 2021 Awards
In Digital
Social growth and m-commerce drive mobile advertising spend to $62bn in APAC
In Digital
Online Shoppers in India expected to reach 500 mn by 2030: Report
In Digital
58% organisations feel their gaps in consumer data lead to difficulties in data-driven decision making: MMA EY survey
MMA extends deadline for entries submissions to 2021 Smarties India Awards; announces Jury
MMA India announces 10th edition of Smarties India Awards 2021
E-commerce sector should focus on 3Vs — voice, vernacular and video: Flipkart Ads’ Sankalp Mehrotra at MMA webinar
40% organisations at a nascent stage in MarTech capabilities