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The role of marketing crucial in persuading consumers to transition to EVs: Vivek Srivatsa of Tata EV
Wion’s EV conclave ‘VoltAge – Leading the Charge’ to be held on October 5
Cheil India bags creative duties of TVS X; launches brand on Burj Khalifa
BluSmart marks World EV Day with 'Drivers Of Change' campaign honouring its driver-partners
Pure EV launches audio drama series in collaboration with Fever FM
Zee Media’s India eMobility conclave paves way for sustainable electric mobility
MG Motor India and Cheil launch 'EVing is Living' campaign to promote conscious living with EVs
MG Motor India’s campaign for Comet EV featuring Janhvi Kapoor and Ishan Kishan targets Gen Z buyers
MG Motor India appoints Tilt Brand Solutions for its new offering – ‘MG Comet EV’
Stellantis appoints Aditya Jairaj as Deputy MD and Head of Jeep’s India operations
Ampere electric two-wheeler becomes official EV Partner for Royal Challengers Bangalore
EV motorcycle start-up Raptee appoints Royal Enfield’s Jayapradeep V as its Chief Business Officer
Turno ropes in Anita Mookherjee as Head of Brand, among other key leadership appointments
Ampere’s "Har Gully Electric" anthem introduces its new EV scooter ‘Primus’
Story Digital bags EV company Revamp Moto’s integrated mandate
Hero MotoCorp ropes in Manav Sethi as Head of Media Martech and Growth for its Emerging Mobility (EV) Business in India and Globally
Electric vehicle players elated with the ‘progressive’ Budget 2022; welcome the battery swapping policy
How luxury carmakers are penetrating tier two, three markets with electric cars
WATConsult’s Dash services help Tata Nexon EV analyse its performance with real-time data and insights
In Digital
Dentsu Programmatic innovates to target premium subscribing OTT audiences under dentsu Play
In OTT
Rural market to drive sales, boost market penetration of electric vehicles, says Hero Electric’s Sohinder Gill