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Search Results for 'CTV'
News Flash: BARC India working on a dozen ideas, says Chairman Shashi Sinha
News Flash: BARC India can start CTV measurement as early as tomorrow: Shashi Sinha
Explained: The state of CTV advertising in India
Cricket World Cup finals ad rates skyrocket for India vs Australia clash
Havas Media Network India collaborates with MiQ for CTV to social campaign for JBL
Most recalled brands during World Cup 2023: Oppo, Thums Up, MRF, Havells, Dream11 get top spots
TV9 Network collaborates with JioTV / JioTV+ to extend its reach across India via Mobile and CTV
Here’s why Hyundai preferred KBC, Bigg Boss on TV but World Cup on CTV for its #6HaiTohSafeHai ad splash
As CTV surpasses DTH or Cable TV, advertisers focus on its measurement
In Digital
India TV launches election special news channel 'India TV Chunav Manch’ on Connected TV
Zee5 Global reveals CTV viewership jump by 75% in the US
CTV has become the fastest-growing screen for us over past 5 years: YouTube
In Digital
YouTube draws flak from ad agencies over plans to use own co-viewing data for CTV ads
In Digital
CTV ad spends growth 3X slower than retail media spends: WARC
In Digital
Samsung Ads India partners with Max Life to drive brand reach across Connected TV audiences
India Today Group secures top spot in CTV news segment: Comscore
Free ad-supported streaming TV growing steadily in India; 63% surge in hours of viewing: Amagi report
We’ve upped our ad budgets by 30% YoY for FY24: Yogesh Tewari of RPSG Group
CTV impressions increasing 369% YoY in India as compared to 62% globally: DoubleVerify report
YouTube announces new updates for CTV advertisers; gives major push to AI
In Digital
LG Ad Solutions and Tyroo sign agreement to market CTV ad solutions in Southeast Asia
In Digital
Content, Commerce and Community have been growing exponentially owing to technological innovations: Jyoti Deshpande
Mobile supremacy, CTV strategy to help JioCinema reach $330-$350 million in ad sales: MPA's report on IPL 2023
Planning for the future- Emergence of Addressable TV
Viacom18 bundles TV ad spots as value addition with CTV for WPL 2023