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Abby 2023: Mindshare is Mobile Agency of the Year

Enormous and Leo Burnett India were at No. 2 winning equal points

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BestMediaInfo Bureau
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Abby 2023: Mindshare is Mobile Agency of the Year

Mindshare, the largest agency from the GroupM stable, once again won the Mobile Specialist Agency of the Year at Abby Awards 2023 held on Thursday at Goafest.

The agency won a Gold and two Silver medals.

Enormous and Leo Burnett India were at No. 2 with 12 points each.

Enormous won 2 Silver Abbys.

Leo Burnett India bagged a Silver, a Bronze and a Merit award.

Mobile Abbys 2023 at a Glance:

Entries:33

Last year: 35

Shortlists: 18 (55% of entries)

Metals: 11 (61% of shortlists)

Agency-wise tally:

Organization

Gold

Silver

Bronze

Merit

Total Metals

Total Points

Mindshare

1

2

-

-

3

20

Enormous

-

2

-

-

2

12

Leo Burnett India

-

1

1

1

3

12

IBS Fulcro

1

-

-

-

1

8

Grapes Digital Pvt. Ltd.

-

-

1

-

1

4

Havas Worldwide India Pvt Ltd

-

-

1

-

1

4

Schbang

-

-

1

-

1

4

BC Web Wise Pvt Ltd.

-

-

-

1

1

2

Centrick Marketing Solutions LLP

-

-

-

1

1

2

Wunderman Thompson India

-

-

-

1

1

2

Grand Total

2

5

4

4

15

70

List of winners:

Sub Category

Title

Brand

Winner

Metal

10A: Mobile- Mobile /Tablet Site

The Text And Drive Challenge Mobile Site

Kotak General Insurance

IBS Fulcro

Gold

10A: Mobile- Mobile /Tablet Site

Rogue AI

Linc Ltd

BC Web Wise Pvt Ltd.

Merit

10A: Mobile- Mobile /Tablet Site

A minute for nature .

Kirloskar Vasundhara

Centrick Marketing Solutions LLP

Merit

10B: Mobile- Mobile/Tablet Apps

Thumbstopping Beauty Biases

Dove

Mindshare

Silver

10C: Mobile- Mobile Technology

Thumbstopping Beauty Biases

Dove

Mindshare

Gold

10C: Mobile- Mobile Technology

A DEEPFAKE VIDEO TO UNCOVER FAKE NEWS

WION

Grapes Digital Pvt. Ltd.

Bronze

10C: Mobile- Mobile Technology

Aegon Life Print Innovation using QR Code

Aegon Life

Havas Worldwide India Pvt Ltd

Bronze

10C: Mobile- Mobile Technology

QR to Qatar

adidas

Leo Burnett India

Bronze

10C: Mobile- Mobile Technology

Unjam Bengaluru

The Times of India

Wunderman Thompson India

Merit

10D: Mobile- Mobile Games

Whisper Sleep Quest

P&G Whisper

Leo Burnett India

Merit

10E: Mobile- Mobile Messaging

Thumbstopping Beauty Biases

Dove

Mindshare

Silver

10F: Mobile- Mobile video

Samsonite Rukmini Vijayakumar

Samsonite

Enormous

Silver

10F: Mobile- Mobile video

Airtel 175 Replayed

Airtel

Leo Burnett India

Silver

10F: Mobile- Mobile video

Samsonite Shivamani

Samsonite

Enormous

Silver

10F: Mobile- Mobile video

#RarePair

Mia By Tanishq

Schbang

Bronze

Info@BestMediaInfo.com

Enormous and Leo Burnett India were at No. 2 winning equal points
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