Levi’s has launched a campaign film for it’s new Levi’s x Deepika Padukone Season 3 collection.
It is all about the shift to relaxed, comfortable fits in a streetwear-inspired collection that goes beyond denim and promises elevated fashion.
Inspired by Padukone’s ease in making relaxed, oversized pieces look effortlessly stylish, this collaboration sets the tone for a season of having fun, being relaxed, and experimenting with the wardrobe with a collection that sees down-to-earth colours meet pop tints.
Padukone said, “I’ve always enjoyed playing with the contrast between loose and easy silhouettes and fitted and structured pieces. Of the 3 seasons we’ve done so far, this one’s got to be my most favourite and I hope it inspires people to have as much fun with their wardrobe.”
Amisha Jain, Managing Director, South Asia, Middle East and Africa at Levi Strauss and Co., said, “After two successful seasons of co-creating with Deepika, this third collection continues to bring Deepika’s unique style and fashion identity to life in a way that is true to her but is still Levi’s at heart.”
Levi’s X Deepika Padukone Season 3 Campaign Film