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Amazon’s Prime Day sale to begin July 23 with great offers across categories for customers

The event will kick-off on July 23 at 12 am and will run through July 24, 2022

Amazon has announced July 23 and 24 as the dates for its annual shopping event ‘Prime Day’.

During these two days there will be great deals, savings, blockbuster entertainment, new launches, and much more. The event will kick-off on July 23, 2022 at 12 am and will run through July 24, 2022.

During this, Amazon will offer its Prime members the best deals and savings across categories. From smartphones, consumer electronics, TVs, appliances, fashion and beauty, groceries, Amazon devices, home and kitchen, furniture to everyday essentials, and more,

Akshay Sahi, Director - Prime and Fulfillment Experience, Amazon India, said, “Our sixth Prime Day in India is bigger, better, and packed with unmatched shopping and entertainment experience for all our Prime members. We are humbled with the fabulous response and strong support of our existing Prime members till date, and I am confident that they will discover joy across exciting deals, new launches, and blockbuster entertainment during this Prime day. It has been our constant effort to bring value and convenience to our customers and we also see this as an opportunity to serve and welcome new customers to our Prime family.”

This Prime Day, Amazon will continue to support Small and Medium Businesses (SMBs) and help generate customer demand for products offered by lakhs of sellers, manufacturers, start-ups and brands, women entrepreneurs, artisans, weavers, and local shops.

During the event, Prime members will have the opportunity to discover deals on unique products across categories including fashion & beauty, electronics, and home décor from sellers under various programs such as Local Shops on Amazon, Launchpad, Saheli, and Karigar.

During the lead-up to Prime Day, starting July 7, 12 am till July 22, 23:59 pm, members can shop from millions of unique products offered by SMBs and avail offers, such as 10% cashback up to Rs 100 that can be redeemed on their Prime Day purchases and more.

The benefits for customers include:


  • 48 hours of exclusive shopping and saving - Starting 12 am on July 23 until 11:59 pm on July 24.
  • New Launches: 
    • Over 30,000 new product launches from over 400 top Indian and global brands such as Samsung, Xiaomi, boAt, Intel, Lenovo, Sony, Bajaj, Eureka Forbes, Puma, Adidas, USPA, Max, Asics, Fastrack, Tresemme, Mamaearth, Surf Excel, Dabur, Colgate, Whirlpool, IFB, and more available in India - first to Prime members.
    • An opportunity to explore over 2,000 new product launches from over 120 SMBs across categories including electronics from XECH, beauty products from Cos-IQ & Himalayan Origins, Home products from SpaceinCart, Kitchen picks from Mirakii, Handloom sarees from Karagiri, handcrafted décor from Nirvi Handicrafts, and many more.
  • Best Deals: Great deals across smartphones, consumer electronics, appliances, TVs, kitchen, daily essentials, toys, fashion & beauty, and more.
  • Power of Smart Tech: 
  • Customers can get the year’s best deals on Amazon Echo, Fire TV and Kindles devices this Prime Day. The latest smart speakers, smart displays and Fire TV products will be on sale with up to 55% off.
  • This Prime Day, get started on your smart home with best prices on smart home combos with Echo and Alexa compatible bulbs, plugs, TVs, ACs, and much more.

Entertainment and More

Prime members can begin celebrating Prime Day early with exclusive blockbuster entertainment launches from Prime Video, Amazon Prime Music and Prime Reading.

  • Binge watch with Prime Video: 
    • Prime Day celebrations start early with popular movies across languages like Sarkaru Vaari Patta (Telugu, Tamil, Malayalam), Runway 34 (Hindi), Samrat Prithviraj (Hindi, Tamil, Telugu) that have recently released on Prime Video. The entertainment doesn’t stop with these as Prime Video will also release two Indian Amazon Original series – Modern Love Hyderabad (Telugu), the second Indian version of the beloved global series on July 7 and Comicstaan Season 3 (Hindi), a brand-new season of the fan-favourite comedy franchise on July 15.
    • The lead up to Prime Day also includes the blockbuster international action-thriller Amazon Original series, The Terminal List (English, Hindi, Tamil, Telugu, Malayalam, Kannada) starring Chris Pratt.
    • As a special surprise for Prime members, two additional highly anticipated titles will be announced closer to Prime Day
    • In addition to this, for the first time ever, Prime members can avail up to 50% discount when purchasing most add-on subscriptions amongst the 12 popular video streaming services available on Prime Video Channels.
  • Read 18 bestselling eBooks for free on Prime Reading

Prime users can access books across fiction, history, investing, philosophy and children's categories, including the bestseller "One Indian Girl" by Chetan Bhagat, "Think Straight: Change your thoughts, change your life", "Chanakya in the Classroom", "Irrfan Khan: The Man, The Dreamer, The Star", and many more.

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