Logicserve Digital, the Indian media agency arm of Logicserve Group, has been assigned the digital mandate for Mankind Pharma’s Unwanted-21 Days. The agency won this account following a multi-agency pitch.
The agency will be responsible for managing the social media channels, SEO, paid media services and creative strategy to help the brand grow its digital presence and build better engagement with the audiences.
Prasad Shejale, CEO and Co-Founder, Logicserve Digital, said, “We are extremely happy to have this opportunity to work with a brand like Mankind Pharma, one of the leading pharma brands in India. We look forward to work closely with their marketing team and help them amplify their vision and achievements by designing robust strategies for connecting with the right audiences via the right channels. Logicserve Digital aspires to further uplift the brand’s presence in the dynamic digital universe and help them achieve the desired results.”
Joy Chatterjee, Assistant General Manager, Marketing, Mankind Pharma, said, “We are glad to appoint Logicserve Digital as our AOR (Agency On Record) for our brand Unwanted-21 Days. The agency will help us in ideating and managing the brand’s digital marketing plan in line with the predefined objectives and goals. We were looking for an agency that will support us in our journey with their insightful solutions and help us differentiate our brands in this domain. In Logicserve Digital, we found the perfect partner to carry forward the digital duties and we strongly believe that they will be able to deliver and live up to the brand’s expectations.”
Logicserve Digital is a digital marketing company in India, focused on assisting brands with their media solutions and consulting services.
Mankind Pharma has a wide range of products – antibiotic, antifungal, NSAIDs, gastrointestinal, anthelmintic, cardiovascular, dermal, erectile dysfunction, and several other categories.