Godrej aer pocket, a range of bathroom fragrances, has unveiled a new TVC campaign called Happy Bathrooms. Conceptualised by Creativeland Asia, the ad film showcases our everyday struggle of refusing to wake up. But the product lights up your mood once you enter the bathroom.
Speaking on the new TVC, Sunil Kataria, CEO, India and SAARC, Godrej Consumer Products, said, “At Godrej, our endeavour has been to make the lives of consumers brighter and better. Godrej aer pocket is one such unique offering that successfully combines fragrances, technology and smart design. Places within homes such as bathrooms can lead to a happier day just because of the way they smell. Happy Bathrooms film, created by Creativeland Asia, will be instrumental in conveying this message to our consumers.”
Commenting on the campaign, Anu Joseph, CCO, Creativeland Asia Group, said, “We all know what a great start to the day can do to the rest of the day. A great bathroom experience pretty much guarantees that every morning. The film is a fun expression of that truth.”
The Ad Campaign: