This will cover 156 five star hotels, as well as 203 four star and 257 three star hotels spread across India
BestMediaInfo Bureau | Mumbai | December 21, 2016
Chrome Data Analytics and Media, a Primary Research and Data Analytics Company, has launched its new tool for the broadcasters and distribution service providers. The new tool, Hotel Track will help the subscribers to track their channel availability across premium hotels in India.
Chrome Hotel Track will cover 156 five star hotels, as well as 203 four star and 257 three star hotels spread across India. With the report churned out from this tool, broadcasters will be able to get access to channel availability, competition channel availability, neighbourhood insights, opportunity to see (OTS) insights for each channel versus competition and total rooms and average room occupancy.
Pankaj Krishna, founder and CEO, Chrome Data Analytics and Media, said, “Chrome Hotel Track is a platform for broadcasters to monitor their channel performance in the hotel sector, which makes up for a large chunk of their viewership but goes ignored. Hotel Track will fill that gap.”
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