Special
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- In-depth: Six months after NTO, niche broadcasters see at least 25% fall in ad revenue
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- In-depth: Auto ad spend continue to grow despite sectoral slowdown
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- In-depth: Real estate players to increase ad spends by 15% during festive season, print and TV will benefit
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- Jewellery brands have high hopes from festive season, to spend big on digital
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- In-depth: Fashion and apparel brands expect bumper sales during festive season, to launch ad blitzkrieg
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- Rising Star: Girish Menon, Programmatic Trader, Amnet
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- In-depth: TRAI’s NTO impact on distribution business
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- In-depth: Brand-marketer relationship – the long lost love
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- In-depth: HD channels take a hit after NTO but is the effect long term?
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- In-depth: How personalised marketing is making customer acquisition easier for brands
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- In-depth: Are brands starting to feel the heat of Consumer Protection Bill?
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- In-depth: Can sluggish economic growth dampen festive season ad spend?
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- In-depth: Does a CMO role hold relevance today in Indian market?
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- Rising Star: Khushboo Malik, Sr. Key Account Manager, Ambient OOH - Dentsu Aegis Network
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- In-depth: How relevant is screen size for brands in today's content-driven world?
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- Rising Star: Anam Qazi, Product Manager, Data Sciences, Dentsu Aegis Network
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- In-depth: As business falls, is it time for print media to reinvent itself?
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- In-depth: Why advertisers are making a beeline for regional TV
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- In-depth: How web browsers’ move to restrict ‘third-party’ cookies affect brands
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- Rising Star: Ishita Misra, Writer, Tilt Brand Solutions
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- Rising Star: Neha Kumra, Group Head (Copy), Isobar
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- In-depth: Viewership from landing page – how does it impact advertisers?
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- Commentary: Why doesn’t BARC want to filter out the landing page outliers?
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- In-depth: Landing page not illegal – the way ahead
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- Rising Star: Deep Chhabria, Creative Partner, BBH India
