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Guest Times
Brandstand: Creative work cultures post #MeToo
Brandstand: Creative work cultures post #MeToo
By Shivaji Dasgupta
#MeToo: Why Good men must drive out Bad men
#MeToo: Why Good men must drive out Bad men
By Shivaji Dasgupta
Brandstand: ‘From Samsonite to Johnnie Walker — The stretch of short-term Brand Purpose’
Brandstand: ‘From Samsonite to Johnnie Walker — The stretch of short-term Brand Purpose’
By Shivaji Dasgupta
Guest Times: Wide array of possibilities for AR and VR
Guest Times: Wide array of possibilities for AR and VR
By
Brandstand: ‘Teach your brand to say No — Designing the Denial Experience’
Brandstand: ‘Teach your brand to say No — Designing the Denial Experience’
By Shivaji Dasgupta
Brandstand: When women rule online
Brandstand: When women rule online
By Shivaji Dasgupta
Brandstand: The Renewal Crisis in Indian Marketing
Brandstand: The Renewal Crisis in Indian Marketing
By Shivaji Dasgupta
Brandstand: How Nike uses ‘stand marketing’ to do ‘smart marketing’
Brandstand: How Nike uses ‘stand marketing’ to do ‘smart marketing’
By Shivaji Dasgupta
Brandstand: Why Pepsi must consider the Virgin way
Brandstand: Why Pepsi must consider the Virgin way
By Shivaji Dasgupta
Age of abundance and lack of purpose
Age of abundance and lack of purpose
By Karan Kumar
Brandstand: Banking 3.0 – From money management to relationship management to event management
Brandstand: Banking 3.0 – From money management to relationship management to event management
By Shivaji Dasgupta
Brandstand: What Ikea can learn from India
Brandstand: What Ikea can learn from India
By Shivaji Dasgupta
Brandstand: Will Rediffusion be the turning point of Indian advertising?
Brandstand: Will Rediffusion be the turning point of Indian advertising?
By Shivaji Dasgupta
Brandstand: Why the Micro-Mandi can become the next big retail idea
Brandstand: Why the Micro-Mandi can become the next big retail idea
By Shivaji Dasgupta
Brandstand: How beer can brew the India brand story
Brandstand: How beer can brew the India brand story
By Shivaji Dasgupta
Guest Times: Customers will never forget how you made them feel
Guest Times: Customers will never forget how you made them feel
By
Brandstand: Have you cracked your Festive Brand Strategy?
Brandstand: Have you cracked your Festive Brand Strategy?
By Shivaji Dasgupta
Guest Times: Culture will eat strategy for breakfast every single day!
Guest Times: Culture will eat strategy for breakfast every single day!
By
Brandstand: ‘If they Cannes, why can’t we?’ The ‘Sher Cannes’ Formula
Brandstand: ‘If they Cannes, why can’t we?’ The ‘Sher Cannes’ Formula
By Shivaji Dasgupta
Guest Times: Does your digital agency have the right formation?
Guest Times: Does your digital agency have the right formation?
By
Brandstand: The Lion of St. Mark and Brands of Brothers
Brandstand: The Lion of St. Mark and Brands of Brothers
By Shivaji Dasgupta
Guest Times: Cracking the successful story-telling code
Guest Times: Cracking the successful story-telling code
By Karan Kumar
Guest Times: New rules in unlocking purchase journey to accelerate sales
Guest Times: New rules in unlocking purchase journey to accelerate sales
By
Brandstand: How Co-Working is healthy for your Company Brand
Brandstand: How Co-Working is healthy for your Company Brand
By Shivaji Dasgupta
Brandstand: How Professional is your Service Brand?
Brandstand: How Professional is your Service Brand?
By Shivaji Dasgupta