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Say bye to Job Satisfaction. Welcome back Job Security.

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Is Digital Marketing killing Marketing Strategy?

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Why hygiene is the new Viagra

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Why Indians urgently need a sense of humour

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Why the Jumbo Jet is the Amitabh Bachchan of Aviation

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Bye Bye Newspapers. Welcome to Viewspapers.

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Has advertising wasted the coronavirus opportunity?

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‘Stop donating. Start buying.’

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Is your business model suddenly obsolete?

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The immunity industry promises a lot more than it delivers

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Don’t just rename, stop manufacturing Fair and Lovely

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Work from Home is destroying both work and home

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Why Chinese brands have nothing to fear in India

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The corporate bully is injurious to mental health

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When brands stop being experiences

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Is Brand Bengali a rebel without a cause?

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Brands against domestic abuse

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Why Basu Chatterjee means so much in 2020

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Your customer can win you the corona war

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Why black lives do not matter

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Is Sonu Sood the New Indian Hero?

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Kent and the great Indian hypocrite

By Shivaji Dasgupta