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Durex faces flak on social media for tone-deaf ‘sex education’-themed moment marketing
Durex faces flak on social media for tone-deaf ‘sex education’-themed moment marketing
Tata Sky Binge adds two new OTT apps, total number of partner apps on platform rises to 13
Tata Sky Binge adds two new OTT apps, total number of partner apps on platform rises to 13
Disney+ Hotstar forays into Telugu entertainment
Disney+ Hotstar forays into Telugu entertainment
Zee5’s #HelmetOn campaign reaches 85 mn+ audiences, breaks taboo around condoms usage
Zee5’s #HelmetOn campaign reaches 85 mn+ audiences, breaks taboo around condoms usage
Netflix India goes all guns blazing to promote latest season of Money Heist
Netflix India goes all guns blazing to promote latest season of Money Heist
SonyLiv premieres first Malayalam offering  ‘Kaanekkane’
SonyLiv premieres first Malayalam offering ‘Kaanekkane’
Eros Now streams Haathi Mere Saathi and has a direct-to-television release on Zee Cinema
Eros Now streams Haathi Mere Saathi and has a direct-to-television release on Zee Cinema
OTT players are spending big on marketing but is it translating into ROI?
OTT players are spending big on marketing but is it translating into ROI?
Netflix to invest more in India: CEO Reed Hastings on Business Today Show
Netflix to invest more in India: CEO Reed Hastings on Business Today Show
Disney+Hotstar releases second part of #SiwaySRK campaign hinting at SRK's OTT debut
Disney+Hotstar releases second part of #SiwaySRK campaign hinting at SRK's OTT debut
Colors Marathi back to enthral viewers with Bigg Boss Season 3
Colors Marathi back to enthral viewers with Bigg Boss Season 3
Amazon Prime Video launches profile avatars inspired by Amazon India Originals
Amazon Prime Video launches profile avatars inspired by Amazon India Originals
Amazon miniTV announces multi-film collaboration with Sikhya Entertainment
Amazon miniTV announces multi-film collaboration with Sikhya Entertainment
Disney+Hotstar’s ‘SiwaySRK’ campaign makes internet go crazy, leads to buzz over his OTT debut
Disney+Hotstar’s ‘SiwaySRK’ campaign makes internet go crazy, leads to buzz over his OTT debut
AltBalaji creates interactive quiz on Alexa for its web series ‘Cartel’
AltBalaji creates interactive quiz on Alexa for its web series ‘Cartel’
SonyLiv’s drama series ‘Potluck’ is all about family bonding and togetherness
SonyLiv’s drama series ‘Potluck’ is all about family bonding and togetherness
Azaad announces two Originals – Meri Doli Mere Angana & Pavitraa Bharose Ka Safar
Azaad announces two Originals – Meri Doli Mere Angana & Pavitraa Bharose Ka Safar
NH Studioz to foray into digital space with launch of OTT platform NH Plus
NH Studioz to foray into digital space with launch of OTT platform NH Plus
Voot Select’s new Original ‘Candy’ is a murder mystery
Voot Select’s new Original ‘Candy’ is a murder mystery
Zee5’s ‘Rajj Ke Vekho’ initiative to strengthen focus on Punjabi content
Zee5’s ‘Rajj Ke Vekho’ initiative to strengthen focus on Punjabi content
Amazon Prime Video Content Head Vijay Subramaniam calls it quits
Amazon Prime Video Content Head Vijay Subramaniam calls it quits
MX Media appoints Nikhil Gandhi as Chief Operating Officer
MX Media appoints Nikhil Gandhi as Chief Operating Officer
Why there is a need to look at OTT beyond data
Why there is a need to look at OTT beyond data
Telugu OTT platform aha forays into kids’ entertainment with first original MahaGanesha
Telugu OTT platform aha forays into kids’ entertainment with first original MahaGanesha
SonyLiv offers PlayAlong for three shows across Hindi, Marathi and Telugu
SonyLiv offers PlayAlong for three shows across Hindi, Marathi and Telugu