Marketing
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Eris Lifesciences signs Boman Irani as brand ambassador for Circa
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Budweiser Experiences launches Budweiser Streetwear Co. in association with Myntra
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Welspun India Limited forays into health and hygiene category with ‘Welspun Health’
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Pee Safe launches new range of personal and intimate hygiene products
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ITC Savlon augments its hygiene portfolio with the launch of multi-purpose Germ Protection Wipes
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Cyient hires Meenu Bagla as VP and Chief Marketing Officer
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Funskool (India) Limited names R Jeswant as Chief Executive Officer
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Mother Dairy’s butterscotch-flavoured Haldi Milk is a traditional Indian drink with a contemporary touch
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Even as kirana stores emerge as heroes in difficult times, brands also up their e-commerce strategies
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Ikea India reopens Hyderabad store, keeps safety of visitors as priority
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Early signs of positive recovery visible, need to wait and watch what new normal will be, says Manish Sapra of adidas
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Colgate launches DentistsforMe.in, a teledentistry platform for free online consultation
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To be more consumer-centric, Tata Stryder is now Stryder, unveils refreshed brand logo
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Boxer Vijender Singh is brand ambassador of RummyBaazi.com
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As normalcy returns, optimistic brands slowly up their marketing spends
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Subway India blends mask with logo to show safety comes first
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Neeraj Pratap Sangani is Chief Operating Officer of Hansa Customer Equity
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New on the block: ‘Gravity Integrated’, a hybrid business and brand consulting firm
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Periods is #NoBigDeal — HT’s HealthShots ups the ante to bust myths and stigma
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Build e-commerce presence, create virtual experiences, relook media mix models: Facebook-BCG report
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Dollar Industries unveils new brand identity, logo with brand ambassador Akshay Kumar
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GWM makes senior leadership announcement for Indian subsidiary
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Kent RO Chairman Mahesh Gupta apologises for biased and classist ad targeting house helps
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Vanesa Care launches ‘Hand In Hand’ hand sanitiser and instant hand cleanser
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Jayant Kapre joins Avon as Managing Director for India
