Marketing
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Vodafone’s Srinivasulu Yaramreddy joins Eruditus Executive Education as Associate Director, Marketing
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Is Coke’s smartwater smart enough to impress consumers?
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Banks should use data bank to enhance customer experience, focus on women: Sussane O’Gorman of Kantar
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How brands cashed in on Cricket World Cup frenzy by offering freebies
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Mondelez India gives a musical twist to limited edition ‘Oreo Stereo’
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CavinKare signs Sonakshi Sinha as brand ambassador for Chik shampoo
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Marketing educational apps for kids is not a child’s play
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Locomotive Global acquires rights to develop local version of ‘Ray Donovan’ for Indian market
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How social commerce is the next big thing after m-commerce
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MG Motor India’s Pallavi Singh steps down as Head of Marketing
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Blue Dart aims to expand footprint in smaller cities, GoGreen
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Are brands doing enough on LGBTQ acceptance?
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Pravin Shah launches BigBrandTheory, a future-focused, branding & strategic consultancy
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Dalima Chhibber is new brand ambassador of Vector X
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Union Budget 2019 evokes mixed reactions from M&E Industry
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FCA names Davide Grasso as Chief Operating Officer of Maserati
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Coca-Cola India introduces Fanta Juicy+, chooses Sara Ali Khan as new brand ambassador
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Geometry Encompass elevates Tanu Randhawa as Chief Operating Officer, North
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Budget 2019: Remove angel tax, fast-track digitisation, put more money in consumers’ pockets, M&E industry tells FM Nirmala Sitharaman
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Ikea puts sustainability at the core of its business
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Reebok signs Katrina Kaif as its new brand ambassador
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Deskera appoints Neha Chimbulkar as Deputy Director, Marketing Communications
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OLX India ropes in Sapna Arora as Chief Marketing Officer
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Timesnownews.com completes two years
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Ashok Ramachandran is President - Schindler India and South Asia