Yes Bank makes key senior-level appointments

By BestMediaInfo Bureau

Mastercard India elevates Vikas Varma to Chief Operating Officer

By BestMediaInfo Bureau

Indya launches its first brand campaign ‘I am Indya’

By BestMediaInfo Bureau

How falling ad budgets are impacting the agency-brand relationship

By Shradha Mishra

Pepsi launches fashion label with Huemn

By BestMediaInfo Bureau

Lay’s ropes in Ranbir Kapoor and Alia Bhatt as brand ambassadors

By BestMediaInfo Bureau

Targeted in-app marketing helps advertisers drive more sales during Diwali, says Criteo

By BestMediaInfo Bureau

Ajay Kaul joins DiDi Chuxing in Silicon Valley, US

By BestMediaInfo Bureau

Parle Products ups digital spends to 15% after a tweet compels it to re-launch Rola Cola

By Akanksha Nagar

Boom or gloom: What brands expect from Diwali

By Akanksha Nagar

Gaming lifestyle festival ‘DreamHack’ returns to India

By BestMediaInfo Bureau

Experts debate mobile marketing trends at MMA’s #BuildtheFuture forum 2019

By BestMediaInfo Bureau

Mondelez India launches Cadbury Dark Milk, offers a new eating experience to consumers

By BestMediaInfo Bureau

Why athleisure wear is outpacing the rest of apparel categories

By Akanksha Nagar

Hero Electronix enters consumer tech category, will spend 20-25% of annual ad budget in festive season

By BestMediaInfo Bureau

ITC Savlon introduces ‘Swachhata Ka Gullak’ to sensitise kids on need for an eco-friendly life

By BestMediaInfo Bureau

Coca-Cola, Diesel join forces to design capsule collection from recycled materials

By BestMediaInfo Bureau

IPG’s Terry Peigh reveals how the rules of marketing war have changed

By BestMediaInfo Bureau

For marketers, consumer interest should come before business objectives, says Pankaj Duhan of RB Health

By Akansha Srivastava

BrandZ: Economic slowdown pulls down the growth of India’s top 75 brands to just 6%

By BestMediaInfo Bureau

Kiara Advani is brand ambassador for Giordano handbags in India

By BestMediaInfo Bureau

Corporate tax rate cut will allow companies to spend more on advertising, says Vikas Iyer of Bajaj KTM

By Akanksha Nagar

Corporate tax rate cut may boost India’s adex by Rs 3,000 crore

By BestMediaInfo Bureau

Corporate tax cut to provide a much-needed breather to media industry

By BestMediaInfo Bureau

Virat Kohli and Puma launch athleisure wear Puma one8 for kids

By BestMediaInfo Bureau