Marketing
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- CavinKare signs Sonakshi Sinha as brand ambassador for Chik shampoo
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- Marketing educational apps for kids is not a child’s play
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- Locomotive Global acquires rights to develop local version of ‘Ray Donovan’ for Indian market
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- How social commerce is the next big thing after m-commerce
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- MG Motor India’s Pallavi Singh steps down as Head of Marketing
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- Blue Dart aims to expand footprint in smaller cities, GoGreen
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- Are brands doing enough on LGBTQ acceptance?
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- Pravin Shah launches BigBrandTheory, a future-focused, branding & strategic consultancy
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- Dalima Chhibber is new brand ambassador of Vector X
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- Union Budget 2019 evokes mixed reactions from M&E Industry
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- FCA names Davide Grasso as Chief Operating Officer of Maserati
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- Coca-Cola India introduces Fanta Juicy+, chooses Sara Ali Khan as new brand ambassador
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- Geometry Encompass elevates Tanu Randhawa as Chief Operating Officer, North
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- Budget 2019: Remove angel tax, fast-track digitisation, put more money in consumers’ pockets, M&E industry tells FM Nirmala Sitharaman
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- Ikea puts sustainability at the core of its business
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- Reebok signs Katrina Kaif as its new brand ambassador
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- Deskera appoints Neha Chimbulkar as Deputy Director, Marketing Communications
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- OLX India ropes in Sapna Arora as Chief Marketing Officer
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- Timesnownews.com completes two years
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- Ashok Ramachandran is President - Schindler India and South Asia
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- How Fabindia is riding on immersive customer experience
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- Dove and UNICEF partner to help youth gain better self-esteem
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- HDFC Life launches sonic identity ‘Mogo’ to boost customer recall
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- Pee Safe targets 200% growth in FY 19-20, spends largely on digital marketing
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- Nestlé India introduces Maggi Fusian, a range of Asian flavour inspired noodles
