Advertising
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- Zenith AdEx Forecast: Indian adspend to reach Rs 54,344 cr in 2017, up 11.2%
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- Two Indian shortlists at 2016 Midas Awards for the World’s Best Financial Advertising
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- What made Arun Nanda take on Cyrus Mistry?
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- If you want to be among the top five creative agencies in the world, you have to transform yourself: Saurabh Varma, CEO, Leo Burnett, South Asia
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- I am done working for boors and unhappy sods: Swapan Seth, Chairman, Equus
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- If you can create conversations about a brand, it’s advertising: Nisha Singhania, Infectious
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- Was James Bond Brosnan really misled by Pan Bahar?
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- I never really wanted to get into advertising, says W+K’s Global Partner Tony Davidson
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- We opened Delhi office when we thought it was time: Subhash Kamath, CEO and Managing Partner, BBH India
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- We are magicians because we create something out of nothing: Naveen Gaur, President, Lowe Lintas
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- Vikram Sakhuja to chair Effies 2016
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- I intend to use my wide experience to provide a better solution, a curated solution: Colvyn Harris, Founder, Harris-Mint
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- Vidyadhar Wabgaonkar appointed as the President of FCB Cogito
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- There have been ups & downs, but it’s been a satisfying journey. My inspiration is Piyush Pandey: Vandana Das, DDB Mudra
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- IAA Knowledge Series: Raghav Bahl and Ronnie Screwvala discuss ‘Can they do it again?’
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- Vivek Dhyani joins Havas as Group Creative Director, Gurgaon
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- You should just forget the word ‘digital’. People who think it is new will ruin it: Amer Jaleel of MullenLintas
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- Zenith retains Micromax media business; Isobar wins digital mandate
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- In our industry everyone wants to stab each other…Advertising flourishes if you have a thriving middleclass: Prathap Suthan
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- By being brave, you can do things more interesting & different: Tom Goodwin
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- Zee Melt 2016: I like curiosity and spirit of Indian advertising, says Nicole Yershon
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- Zee Melt 2016: Creative Directors: Who needs them?
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- Zee Melt 2016: Nicole Yershon tells the story of an ‘intrepreneur’
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- Advertising is all about creating a mechanism which helps people to create behaviour first: Rohit Ohri
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- Zee Melt 2016: Why world’s top brands are not from India