Guest Times: The unforgettable world of ‘Amnesia Marketing’

By Shivaji Dasgupta

AdStand: When celebs take over the brand

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Guest Times: ‘Brand to Brand’ is the new ‘Business to Business’

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Ad Stand: Beyond the tokenism of International Women’s Day

By BestMediaInfo Bureau

Guest Times: Say bye-bye to the promise business. Welcome delivery business

By Shivaji Dasgupta

Guest Times: Your advertising budget as you do not know it

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Ad Stand: Gender identity and wedding in ads

By BestMediaInfo Bureau

Ad Stand: When brands tap into activism

By BestMediaInfo Bureau

Guest Times: Quality content – The key to publisher sustainability

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Ad Stand: When brands break walls

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Ad Stand: The milk sellers

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Ad Stand: Gandhi, Amazon and commerce

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Ad Stand: The gender balance in advertising

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Guest Times: Hiring The Assassin

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AdStand: Imperial Blue, AVT and Panasonic

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Ad Stand: 2016, The Year of Do Good

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Ad Stand: The diminishing power of impulse buying

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Ad Stand: Going cashless

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Ad Stand: Currency shock and fake news

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AdStand: The Fightback

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Ad Stand: A chaotic week and a few ads

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Guest Times: Why Arnab Goswami had to reinvent himself

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Ad Stand: Branded Diwali

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Ad Stand: Airlines and ticket to fly

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Ad Stand: The pan masala wars

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