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Marketing
Anisha Banerji joins JSM Corp as Marketing Head
Anisha Banerji joins JSM Corp as Marketing Head
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Ozma of Japan enters into partnership with Mileage Communications Group
Ozma of Japan enters into partnership with Mileage Communications Group
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Dream Theatre to roll out FIFA World Cup licensing programme
Dream Theatre to roll out FIFA World Cup licensing programme
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Brands will increasingly need ‘purpose’: WFA study
Brands will increasingly need ‘purpose’: WFA study
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MICA launches Marketing Intelligence product MIMI
MICA launches Marketing Intelligence product MIMI
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Ford rolls out single largest experiential pre-launch campaign in India
Ford rolls out single largest experiential pre-launch campaign in India
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Sanjay Panday to head Gutenberg Networks India
Sanjay Panday to head Gutenberg Networks India
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DDB MudraMax creates first digital Pop-Out Store
DDB MudraMax creates first digital Pop-Out Store
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Katrina Kaif to start dialling for Sony Experia
Katrina Kaif to start dialling for Sony Experia
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Sesame Workshop names Pari Jhaveri as COO
Sesame Workshop names Pari Jhaveri as COO
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Percept Activ rolls out ‘Durex Valentine’s Night’
Percept Activ rolls out ‘Durex Valentine’s Night’
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Global marketing budgets rise further in February, finds Warc study
Global marketing budgets rise further in February, finds Warc study
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HUL’s Atit Mehta elevated as Unilever’s Head of Media for South Asia
HUL’s Atit Mehta elevated as Unilever’s Head of Media for South Asia
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Kansai Paints signs 3-year sponsorship deal with ManU
Kansai Paints signs 3-year sponsorship deal with ManU
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It’s an era of brand experience, not of product branding: D Shivakumar
It’s an era of brand experience, not of product branding: D Shivakumar
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SBI Life rolls out Valentine’s Day activation with a twist
SBI Life rolls out Valentine’s Day activation with a twist
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DDB MudraMax appoints Deepak Trikha as VP, Experiential
DDB MudraMax appoints Deepak Trikha as VP, Experiential
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Croma’s experiential ‘Moments of Joy’ campaign on a road trip
Croma’s experiential ‘Moments of Joy’ campaign on a road trip
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MTV partners with Swipe Telecom to launch ‘Fablet’
MTV partners with Swipe Telecom to launch ‘Fablet’
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Hypermarkets most conducive to inducing brand switch: Study
Hypermarkets most conducive to inducing brand switch: Study
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LinOpinion wins PR mandate for Sony PlayStation
LinOpinion wins PR mandate for Sony PlayStation
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Savio Sequeira appointed CEO, Percept Sports & Entertainment
Savio Sequeira appointed CEO, Percept Sports & Entertainment
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Canon India elevates Alok Bharadwaj as Executive VP
Canon India elevates Alok Bharadwaj as Executive VP
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Hrithik Roshan appointed Mountain Dew brand ambassador
Hrithik Roshan appointed Mountain Dew brand ambassador
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Aviva Life appoints Rishi Piparaiya as Director – Marketing & Bancassurance
Aviva Life appoints Rishi Piparaiya as Director – Marketing & Bancassurance
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