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Difficult time for creative industry, but it's not all gloom and doom
Difficult time for creative industry, but it's not all gloom and doom
Evidence-based creativity is all important in health, says Matt Eastwood
Evidence-based creativity is all important in health, says Matt Eastwood
We are expanding offices across the world to take care of clients’ needs, says Gordon Bowen
We are expanding offices across the world to take care of clients’ needs, says Gordon Bowen
No matter how data and digital-focused we are, creative will always remain our cutting-edge proposition, says Ashish Bhasin of DAN
No matter how data and digital-focused we are, creative will always remain our cutting-edge proposition, says Ashish Bhasin of DAN
Old advertising model not working but the shape of future isn’t clear either: Govind Pandey of TBWA
Old advertising model not working but the shape of future isn’t clear either: Govind Pandey of TBWA
Clients expecting more accountability for lesser remuneration is the new reality, feels Soho Square’s Sumanto Chattopadhyay
Clients expecting more accountability for lesser remuneration is the new reality, feels Soho Square’s Sumanto Chattopadhyay
2019 will be complicated yet fruitful for us: Yashaswini Samat of Grey Group India
2019 will be complicated yet fruitful for us: Yashaswini Samat of Grey Group India
Growth target for 2019 ahead of industry rate, digital contributes significant part of revenue: Dheeraj Sinha of Leo Burnett
Growth target for 2019 ahead of industry rate, digital contributes significant part of revenue: Dheeraj Sinha of Leo Burnett
AI and content will drive the growth of advertising: Atika Malik, COO, Cheil India
AI and content will drive the growth of advertising: Atika Malik, COO, Cheil India
Content and digital evolving but businesses still need TV and print to build brands: Wavemaker’s Kartik Sharma
Content and digital evolving but businesses still need TV and print to build brands: Wavemaker’s Kartik Sharma
Data should not come at the cost of creativity: WPP Country Manager CVL Srinivas
Data should not come at the cost of creativity: WPP Country Manager CVL Srinivas
The pressure of FMCG brands cutting digital budgets will bring more effectiveness, says Wunderman's Krishnan Menon
The pressure of FMCG brands cutting digital budgets will bring more effectiveness, says Wunderman's Krishnan Menon
Unless cause makes sense, brands should focus on functional ads, says Roopak Saluja of The 120 Media Collective
Unless cause makes sense, brands should focus on functional ads, says Roopak Saluja of The 120 Media Collective
Jio has become a milestone for us globally, says Interbrand's Borja Borrero
Jio has become a milestone for us globally, says Interbrand's Borja Borrero
You are as good as your last film, says Amit Sharma of Chrome Pictures
You are as good as your last film, says Amit Sharma of Chrome Pictures
RPD to make targeted advertising possible within a highly segmented market: Ricardo Gomez-Insausti, Vice-President Research, Numeris
RPD to make targeted advertising possible within a highly segmented market: Ricardo Gomez-Insausti, Vice-President Research, Numeris
The Womb is our journey to respect brains, heart and balls, say founders Navin Talreja and Kawal Shoor
The Womb is our journey to respect brains, heart and balls, say founders Navin Talreja and Kawal Shoor
Local businesses are real focus for us: Torie Henderson, CEO, South East Asia and India, Omnicom Media Group
Local businesses are real focus for us: Torie Henderson, CEO, South East Asia and India, Omnicom Media Group
Didn't want to make money for other shareholders, hence started on my own: Hemant Misra, Founder, MagicCircle
Didn't want to make money for other shareholders, hence started on my own: Hemant Misra, Founder, MagicCircle
Wavemaker targeting growth rate better than the industry in India, says Global CEO Tim Castree
Wavemaker targeting growth rate better than the industry in India, says Global CEO Tim Castree
No new investment for next two years, says Vivek Suchanti after exiting Scarecrow
No new investment for next two years, says Vivek Suchanti after exiting Scarecrow
Messaging needs to be context-specific and delivery platform agnostic, says McCann’s Jitender Dabas
Messaging needs to be context-specific and delivery platform agnostic, says McCann’s Jitender Dabas
Choosing agencies merely on pricing is a disservice to the industry, says Wavemaker’s Kartik Sharma
Choosing agencies merely on pricing is a disservice to the industry, says Wavemaker’s Kartik Sharma
Focus on investing into technology, talent and content in 2018, says Prasanth Kumar, CEO, Mindshare, South Asia
Focus on investing into technology, talent and content in 2018, says Prasanth Kumar, CEO, Mindshare, South Asia
Our move into digital was driven by consumers not margins: Alastair Aird, Global Chairman, Wavemaker
Our move into digital was driven by consumers not margins: Alastair Aird, Global Chairman, Wavemaker